Digital Marketing Strategist

2 weeks ago

Porac, Philippines beBeeMarketing Full time ₱800,000 - ₱1,200,000
Key Role: Digital Marketing Strategist

Job Summary:

We are seeking a seasoned Digital Marketing Strategist to drive media delivery for complex accounts. Key responsibilities include campaign setup, optimization, and performance analysis.

Responsibilities:

  • Configure campaigns across platforms (Facebook, Twitter, LinkedIn, Snapchat, TikTok) by setting up budgets, targets, creatives, and run dates.
  • Validate campaign configurations against allocated resources and ensure proper configuration to meet campaign objectives.
  • Install pixels to track events and create remarketing audiences, collaborating with the client integrations team for event configuration.
  • Monitor ongoing campaign performance, identifying areas for improvement and adjusting configurations to elevate results.
  • Track campaign spending to align with objectives and adjust as needed.
  • Communicate campaign updates and insights to internal teams.

Requirements:

  • Bachelor's degree in Business, Communications, Marketing, or commensurate experience.
  • 3-5 years of marketing experience, including 2+ years of experience with Facebook Ads, Twitter Ads, LinkedIn Ads, etc.
  • Intermediate knowledge of digital advertising platforms and technology.
  • Familiarity with collaboration tools like JIRA, Confluence, Asana.
  • Strong attention to detail and ability to manage multiple projects concurrently.
  • Excellent oral and written communication skills.
  • Thirst for knowledge and openness to learn.

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