Digital Platform Manager

2 days ago

Davao City, Davao, Philippines beBeeEcommerce Full time $40,000 - $60,000
Job Opportunity

We are seeking a skilled Ecommerce Specialist/Digital Marketer to join our team. As a key member, you will be responsible for managing our online sales platforms, developing and executing digital marketing strategies, and driving traffic and conversions to our ecommerce site.


Key Responsibilities:

  • Ecommerce Management: Manage and optimize our ecommerce platforms, including product listings, inventory management, and order processing.
  • Digital Marketing Strategy: Develop and implement digital marketing strategies to drive traffic, engagement, and sales across various channels.
  • Content Creation: Create compelling and high-quality content for product descriptions, social media posts, email campaigns, and other digital marketing materials.
  • Analytics and Reporting: Monitor and analyze website and campaign performance using tools like Google Analytics, providing regular reports and actionable insights to improve strategies.
  • SEO and SEM: Optimize website content and product listings for search engines, manage PPC campaigns, and ensure a strong online presence.
  • Email Marketing: Develop and execute email marketing campaigns, segmenting lists and targeting specific customer groups to drive engagement and conversions.
  • Social Media Management: Manage social media accounts, create and schedule posts, engage with followers, and monitor social media metrics.
  • Customer Experience: Ensure a seamless and positive customer experience on our ecommerce platforms, addressing customer inquiries and resolving issues promptly.
  • Market Research: Conduct market research to identify trends, opportunities, and competitor activities, adjusting strategies as needed to stay ahead.


Requirements
  • Proven experience in Ecommerce or Digital Marketing.
  • Strong understanding of ecommerce platforms, including Shopify WooCommerce Magento, and digital marketing tools.
  • Proficiency in analytics tools such as Google Analytics to measure and optimize performance.
  • Excellent verbal and written communication skills.
  • Strong analytical and problem-solving skills.
  • Creative and innovative mindset, with the ability to create engaging content.
  • Proficiency in SEO, SEM, and PPC management.
  • Experience with email marketing platforms such as Mailchimp Klaviyo.
  • Familiarity with social media management tools such as Hootsuite Buffer.
  • Strong organizational and time management skills.
  • Ability to work independently and manage multiple tasks efficiently.
  • Bachelor's degree in Marketing, Business, or a related field.


Preferred Skills
  • Experience with graphic design tools such as Adobe Creative Suite.
  • Knowledge of HTML/CSS for basic website updates.
  • Familiarity with CRM systems and customer segmentation.
  • Strong understanding of online consumer behavior and trends.

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