Brand Growth Strategist

7 days ago


Mandaluyong City, National Capital Region, Philippines Viventis Search Asia Full time
Assistant Brand Manager (Food & Beverages, FMCG)

This key role involves developing brand strategies, marketing plans, and product innovations to drive product growth. The ideal candidate will be comfortable working cross-functionally to execute these strategies and ensure brand consistency.

Main Responsibilities:

  • Cross-functional coordination to ensure consistency in brand-related decisions
  • Analysis and reporting on brand performance to determine ROI
  • Market and consumer trend monitoring
  • Pricing and distribution strategy development

Key Qualifications/Requirements:

  • Bachelor's degree in Marketing, Business, or a related field
  • 3+ years of experience in brand management, preferably in the FMCG industry
  • Strong understanding of consumer marketing, product development, and digital marketing
  • Excellent analytical, project management, and leadership skills
  • Ability to interpret sales data, market research, and consumer insights to drive brand decisions
  • Experience managing budgets and external agency relationships
  • Strong communication and presentation skills
  • Ability to work effectively with cross-functional teams and develop big-picture strategies to grow brand love
  • Entrepreneurial mindset, resourcefulness, and ability to maintain company standards while executing excellently
  • Ability to manage multiple vendors and collaborate with business partners on new innovations
  • Passion for food and beverage trends and innovation
  • Ability to quickly learn and work in a fast-paced, deadline-driven environment
  • Proactive and results-oriented thinker
  • Proficiency in MS Office tools (Word, Excel, PowerPoint)

Seniority Level: Mid-Senior

Employment Type: Full-time

Job Function: Management, Marketing, Strategy/Planning

Industries: Food and Beverage Manufacturing and Food and Beverage Retail


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