Digital Marketing Leader Position Available

Job Opportunity

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• About the Role">">

• The successful candidate will lead a team of professionals in the field of digital marketing, overseeing the management and optimization of paid advertising campaigns across various platforms. This includes developing and implementing strategies to meet key business objectives, as well as mentoring and coaching team members to ensure their growth and development.

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• Main Responsibilities">">
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  • Team Leadership & Management:

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  • Lead, manage, and motivate a large team of digital marketing specialists, ensuring they have the skills and knowledge required to excel in their roles.

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  • Build out new teams or business units, including writing job descriptions, conducting interviews, and onboarding new hires.

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  • Conduct regular coaching sessions and daily huddles with team members to foster continuous improvement and knowledge sharing.

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  • Set weekly targets for the digital marketing team in collaboration with the business manager, based on past trends and future projections.

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  • Assess technical capabilities and cultural fit of applicants during the interview process, liaising with talent acquisition as needed.

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  • Paid Ads Campaign Management & Optimization:

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  • Demonstrate strong initiative in managing paid advertising campaigns across various platforms, including recommending and enacting changes to campaign structures based on business goals.

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  • Develop and maintain competitive assessments of paid advertising campaigns to meet key client targets.

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  • Conduct testing on various paid advertising campaign strategies across existing and upcoming metasearch partners and ad platforms.

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  • Coordinate with team leads to identify weekly trends and issues within processes and tools.

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  • Operational Excellence & Process Improvement:

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  • Develop and facilitate process training for all members of the digital marketing team.

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  • Report any technical issues affecting daily business function to relevant internal and external teams and collaborate with them to resolve.

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  • Work with cross-functional teams on product development, process improvement, and facilitate beta testing.

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  • Lead personnel in maintaining and managing other essential business functions.

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  • Cross-functional Collaboration:

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  • Collaborate with stakeholders to ensure team development and growth opportunities are built and delivered.

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  • Work closely with senior leadership to align digital marketing strategies with overall business objectives.

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  • Escalate any urgent issues affecting business performance to relevant external and internal stakeholders.

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  • Requirements

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    • Leadership Experience:

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    • Proven experience in managing and leading large teams, ideally within a digital marketing context.

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    • Digital Marketing Expertise:

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    • Extensive experience with paid advertising campaigns across various platforms, demonstrating a deep understanding of digital performance marketing.

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    • Analytical Skills:

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    • Excellent analytical skills with the ability to interpret data and drive actionable insights.

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    • Communication Skills:

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    • Excellent communication and interpersonal skills, capable of building rapport and trusted relationships with staff and stakeholders across cultural or functional boundaries.

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    • Problem-Solving Ability:

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    • Able to thrive in a fast-paced, high-growth environment, demonstrating comfort with ambiguity and decision-making in the absence of perfect information.

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    • Business Acumen:

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    • Pragmatic, can-do approach to problem-solving, comfortable working with unfamiliar concepts and identifying levers to drive outcomes.

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    • Industry Knowledge:

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    • Experience in the hotel distribution or travel technology industry is an advantage.

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    • Education:

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    • No specific educational requirements mentioned.

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    • Skills:

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      • Technical Skills:

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      • Proficiency in digital marketing tools and software.

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      • Soft Skills:

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      • Strong leadership, communication, and problem-solving skills.

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      • Personal Qualities:

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      • Ability to work in a fast-paced environment, adapt to change, and demonstrate a positive attitude.

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      • Benefits:

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        • Equity Packages:

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        • Employees may receive equity packages as part of their remuneration.

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        • Holiday Allowance:

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        • Generous holiday allowance.

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        • Mental Health Initiatives:

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        • Ongoing mental health initiatives to support employees' well-being.

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        • Parental Leave:

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        • Generous parental leave policy.

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        • Social Clubs:

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        • Sponsored social clubs and team events.

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        • Employee Resource Groups:

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        • Employee resource groups to promote diversity and inclusion.

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        • Training Opportunities:

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        • Ongoing training and development opportunities to enhance employees' skills and careers.

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        • Remote Work Options:

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        • Flexible remote work arrangements available.

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        • Talent Development:

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        • Opportunities for career growth and professional development.

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        • Professional Support:

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        • Access to professional support services, such as coaching and mentoring.

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      Contact Us:

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  • To apply for this exciting opportunity, please submit your resume and cover letter. We look forward to hearing from you.

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  • We Are An Equal Opportunities Employer:

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  • We welcome applications from diverse candidates and are committed to creating an inclusive workplace culture.

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  • Email Address:

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  • Please send your application to [insert email address].

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  • Phone Number:

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  • You can also contact us on [insert phone number].

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  • Address:

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  • Our office is located at [insert address].

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