Strategic Trade Marketing Professional

3 days ago


Makati City, National Capital Region, Philippines PRIFOOD CORPORATION Full time

Job Description

 

We are seeking a highly skilled Trade Marketing Specialist to join our team at PRIFOOD CORPORATION. In this role, you will be responsible for developing and implementing effective trade marketing plans that drive sales growth and revenue targets.

About the Role:

  • Develop and execute trade marketing plans that align with company objectives and sales strategies.
  • Coordinate with cross-functional teams to ensure seamless execution of trade marketing campaigns.
  • Evaluate campaign effectiveness and provide data-driven insights to inform future initiatives.
  • Collaborate with graphic artists and agencies to design and produce marketing materials that meet brand standards.
  • Conduct competitor research to stay ahead of the competition and identify opportunities for growth.

Key Responsibilities:

  • Develop promotional strategies, including in-store promotions, sampling events, and merchandising initiatives.
  • Oversee the implementation of trade marketing campaigns, ensuring timely and within-budget execution.
  • Present post-campaign reports, highlighting key findings and recommendations for future improvements.
  • Provide feedback on new product launches to ensure alignment with brand marketing and management goals.
  • Collect and disseminate best practices for profitable trade marketing activities.
  • Align trade marketing strategies with sales objectives and revenue targets.
  • Monitor competitor pricing, in-store activities, and market share to inform business decisions.

Requirements:

  • Proven experience in trade marketing, preferably in the food industry.
  • Excellent communication and project management skills.
  • Ability to work collaboratively with cross-functional teams.
  • Strong analytical and problem-solving skills.
  • Experience with budgeting and expense management.

What We Offer:

  • A dynamic and supportive work environment.
  • Ongoing training and development opportunities.
  • A competitive salary and benefits package.

PRIFOOD CORPORATION is an equal opportunities employer and welcomes applications from diverse candidates. If you are a motivated and results-driven professional looking to take your career to the next level, please submit your application.



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