Paid Search Marketing Strategist

6 days ago

Sorsogon, Bicol, Philippines beBeeMarketing Full time ₱1,800,000 - ₱2,400,000
Job Title: Paid Search Marketing Strategist","

In this pivotal role, you will drive business growth by developing and executing high-performing paid search marketing strategies across multiple platforms. Utilize your analytical mindset to interpret campaign data, optimize ad copy, and enhance landing page performance.

","Key Responsibilities:","
  1. Audit existing campaigns to identify areas for improvement and implement data-driven optimization techniques.","
  2. Create and manage PPC campaigns across Google Ads, Bing Ads, and social media channels to achieve maximum ROI.","
  3. Conduct thorough audience and keyword research, configure conversion tracking, and enhance landing page performance to improve conversions.","
  4. Analyze campaign data to identify trends, opportunities, and areas for improvement, driving informed decision-making.","
  5. Collaborate with stakeholders to align PPC campaigns with overall marketing objectives, ensuring seamless integration.","
  6. Stay up-to-date with industry trends and best practices in paid search advertising to maintain a competitive edge.
","Requirements:","
  • Strong analytical skills and ability to interpret campaign data to drive results.","
  • Prior experience as a Paid Search Specialist or similar role.","
  • Proficiency in managing and optimizing PPC campaigns across multiple platforms.","
  • Excellent communication and collaboration skills.","
  • Bachelor's degree in Marketing, Advertising, or a related field.
","Preferred Qualifications:","
  • Google Ads certification.","
  • E-commerce conversion optimization experience.","
  • Experience in setting up and testing campaigns from scratch.","
  • Knowledge of default settings at various paid campaign sources.
","Action-oriented and strategic thinker with exceptional problem-solving skills.","Results-driven professional with a passion for staying ahead of the curve in digital marketing."]",

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