E-Commerce Leader
2 days ago
e-Key Account Manager
We are seeking a highly skilled e-Key Account Manager to join our team at L'Oréal. As an e-Key Account Manager, you will be responsible for driving growth and delivering monthly & annual targets for L'Oreal PPD brands in ecommerce customers.
Responsibilities:
- Drive growth and deliver monthly & annual targets for L'Oreal PPD brands in ecommerce customers.
- Design strategic ecommerce content and demand programs in partnership with key stakeholders to unlock significant mutual growth opportunities for L'Oréal and its partners.
- Cultivate and manage strong business partnerships with assigned retailers, directing day-to-day operations alongside the enabler. Lead strategic business reviews and collaborative joint business planning processes with the customer, ensuring alignment on objectives and maximizing business outcomes.
- Translate the overarching brand calendar into actionable activation plans, ensuring alignment with key platform initiatives, including category campaigns, thematic days, double-digit sales events, and payday promotions. Present campaigns and planned executions to platform partners, proactively negotiating for optimal visibility and promotional mileage.
- Spearhead the development and implementation of strategic plans with key retailers, grounded in actionable shopper insights and executed with exceptional precision. This role demands a deep understanding of L'Oréal's unique value proposition within the retail landscape.
- Develop and recommend optimized sales promotion mechanics within the established promotional guidelines.
- Ensure the continuous availability of the Must-Sell List, actively monitor on-shelf availability (OSA), and meticulously forecast and allocate quantities for purchase orders (POs).
- Maintain ownership of the assortment master file, ensuring the accuracy of SKU data, including pricing, naming conventions, product descriptions, and relevant tagging. Develop and own assortment guidelines for assigned accounts by aligning brand priorities with the broader category landscape and emerging platform trends.
- Cultivate strong working relationships and establish innovative collaboration methods with cross-functional teams to ensure clear communication regarding execution, progress, and potential opportunities. This role requires developing a broad understanding of the business, extending beyond sales to encompass Demand Planning, Marketing, Finance, and CDMO perspectives, to ensure L'Oréal creates holistic plans that deliver comprehensive value.
- Manage the Distributor/Enabler relationship, acting as the point of contact for customer scope and ensuring all executions and operational practices adhere to L'Oréal's established standards of excellence.
Requirements:
- A graduate of Bachelor's degree in Business or related.
- Has appreciation or passion in the beauty and cosmetics industry.
- Possesses excellent leadership, people management and stakeholder management skills.
- Has at least 4-6 years' work experience in e-Commerce, account management, social commerce, and distributor management.
- Strong background in e-Commerce fundamentals, online platform management, strategic selling proposition and negotiation, sell in and sell out excellence.
- Has excellent verbal and written communication skills.
- Driven, agile, energetic, and enterprising.
- Strategist.
- People Developer.
- Integrator.
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