Digital Marketing Specialist

1 week ago

Makati City, National Capital Region, Philippines beBeeMarketing Full time ₱900,000 - ₱1,080,000
Job Overview

The Performance Marketing Specialist plays a vital role in driving business growth through data-driven marketing strategies.

Key Responsibilities:

  • Assist in setting up and monitoring paid campaigns across multiple platforms to maximize ROI.
  • Manage creative assets, ad copy, and track changes to optimize campaign performance.
  • Monitor daily budgets and pacing to ensure maximum return on investment.
  • Prepare weekly and monthly campaign performance reports to inform strategic decisions.
  • Support analysis of data to identify trends and opportunities for improvement.
  • Maintain accurate trackers and campaign documentation.
  • Conduct keyword, audience, and competitive research to stay ahead of the competition.
  • Stay up-to-date with industry trends and platform updates to apply best practices.
  • Collaborate on testing strategies for creatives, audiences, and bidding to maximize campaign success.

Requirements:

  • Demonstrate basic knowledge of digital marketing principles, including PPC fundamentals.
  • Show comfort working with data and spreadsheets to drive informed decision-making.
  • Familiarity with platforms like Google Ads & Meta Ads Manager is required.
  • Exhibit strong written and verbal communication skills to effectively collaborate with cross-functional teams.
  • Demonstrate ability to manage time and prioritize tasks to meet deadlines.

What You'll Achieve:

This role offers the opportunity to develop your skills in digital marketing, work with leading technologies, and contribute to the growth of the organization.

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