Strategic Paid Media Specialist

16 hours ago

Pasig, National Capital Region, Philippines beBeeGrowth Full time ₱500,000 - ₱800,000
Job Overview

The primary objective of this role is to develop and implement a comprehensive paid media strategy across various platforms.

Key responsibilities include managing campaign budgets, conducting A/B testing, and gathering data to inform future ad creative and optimization decisions.

Success in this position will be measured by the ability to scale accounts, drive growth, and achieve client ROAS goals.

We prioritize driving ROI for clients through effective campaign management and communication with internal stakeholders.

Qualifications / Required Skills
  • Proven ability to plan, execute, and optimize paid advertising campaigns for eCommerce brands across paid social platforms.
  • A data-driven approach to problem-solving and reaching success in client ad accounts.
  • A track record of using analytics to provide strategic recommendations and drive growth for direct-to-consumer brands.
Responsibilities
  • Execution of paid social ads with a focus on quality and performance.
  • Strong understanding and ability to rapidly optimize ad campaigns.
  • Establishing and maintaining relationships with clients through regular communication and project updates.
  • Management of campaign budgets with a focus on consumer-centric decision-making.
  • Excellent communication skills and ability to collaborate effectively on a team.
  • Self-management, prioritization, and execution of multiple projects simultaneously.
Company Overview

Lilo Social is a growth marketing agency delivering best-in-class services across the customer life cycle.

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