Brand Marketing Manager

2 months ago


Manila, Philippines ACCPRO International Full time

DUTIES and RESPONSIBILITIES:

-Developing and executing brand marketing strategies to enhance brand image, recognition and customer loyalty
-Conducting market research to understand consumer behavior, trends, and competitive landscapes
-Managing the creation and delivery of compelling marketing campaigns across various channels
-Working with creative teams to guide the brand's visual and verbal messaging
-Overseeing social media strategy and content to engage with the target audience and build community
-Analyzing campaign performance and consumer insights to optimize future marketing efforts
-Setting and managing the brand marketing budget to maximize return on investment
-Partnering with sales and distribution channels to align marketing strategies with sales objectives
-Leading and mentoring a team of marketing professionals to execute brand initiatives
-Staying current with marketing trends and technologies to keep the brand at the forefront of developments in brand marketing

QUALIFICATIONS:
Must Haves:
-Bachelor's degree in Marketing, Business, or any related field.
-Minimum of 3-5 years of experience in brand marketing/sales.
-Experienced managing and mentoring a team



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