Brand Marketing Manager

2 months ago


Manila, Philippines ACCPRO International Full time

DUTIES and RESPONSIBILITIES: -Developing and executing brand marketing strategies to enhance brand image, recognition and customer loyalty -Conducting market research to understand consumer behavior, trends, and competitive landscapes -Managing the creation and delivery of compelling marketing campaigns across various channels -Working with creative teams to guide the brand's visual and verbal messaging -Overseeing social media strategy and content to engage with the target audience and build community -Analyzing campaign performance and consumer insights to optimize future marketing efforts -Setting and managing the brand marketing budget to maximize return on investment -Partnering with sales and distribution channels to align marketing strategies with sales objectives -Leading and mentoring a team of marketing professionals to execute brand initiatives -Staying current with marketing trends and technologies to keep the brand at the forefront of developments in brand marketing QUALIFICATIONS: Must Haves: -Bachelor's degree in Marketing, Business, or any related field. -Minimum of 3-5 years of experience in brand marketing/sales. -Experienced managing and mentoring a team



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