Experience Mapping Director

4 weeks ago

Taguig, National Capital Region, Philippines McCann Manchester Limited Full time

ID 5399

Job Description

JOB TITLE: EXPERIENCE MAPPING DIRECTOR

SUMMARY: Experience Mapping Director leads teams in orchestrating data-fueled experiences across paid owned and earned media that adds value to clients' business.

Responsibilities:

· Take the lead in pro-actively spotting digital opportunities in the categories clients play in and inspiring the team to develop the work needed to capture identified opportunities.

· Take the lead in demonstrating the effectiveness of the experiences we create within the business unit, and to get recognition in the marketing industry, inside client organizations and within the MWG network.

· Ensure that more junior members of the Mapping team provide reliable guidance on the emerging technological context to the rest of the business unit and have ready access to the relevant data points.

· Become the go to partner to consult for digital solutions to business problems by Executive and Senior Brand levels.

· Lead mapping teams to deliver the precise output needed to create effective experiences.

· Set the standards for the kinds of experiences we aspire to achieve and inspire junior members of the team to keep creating effective output. Inspire the team to harness data in refreshing ways.

TECHNICAL OR SPECIFIC SKILLS

· Excellent oral and written communication and presentation skills.

· Analytical skills

· An ability to effectively communicate well with data analysts, technical analysts and business experts while being able to translate technical concepts to non-technical audiences.

· In depth experience in customer journey and patient journey mapping.

· In depth experience in analyzing data from paid and free data sources and generating insights to inform experience strategies and set KPIS for proposed experience plans.

· In depth experience in operating data platforms GWI, SEMRUSH, Social Listening Tools, Social Media Analytics tools.

· With working knowledge of the fundamentals of SEO, google analytics and digital performance marketing.

· Mastery in development of integrated omnichannel experience planning that integrates paid, owned and earned media and offline and online channels.

· Ability to mentor juniors in technical and critical thinking skills.

· Dependable both as an individual contributor and as a team member.

QUALIFICATIONS :

EDUCATION and EXPERIENCE

· Graduate of a business, advertising, marketing, communications, or analytical-related course

· At least 4 years of collective experience in digital marketing - social media strategy, media operations/planning, analytics research, and/or UX Preferably with at least 1 year team leadership experience.

McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is a leading global marketing solutions network whose professionals are united across 100+ countries by a single vision: To help brands play a meaningful role in people's lives. McCann Worldgroup was named "Global Agency Of The Year" by Adweek magazine, "Network of the Year" by the Cannes Lions, the world's most creatively-effective marketing services company by the Effie Awards (for three consecutive years), "Global Network of the Year" by Campaign Magazine and "Network of The Year" by The Webby Awards. Fast Company named McCann Worldgroup to its list of The World's Most Innovative Companies.

#J-18808-Ljbffr

  • Head of Customer Experience Design

    17 hours ago

    Taguig, National Capital Region, Philippines beBeeCustomer Full time ₱800,000 - ₱1,200,000

    Job DescriptionWe are seeking a highly skilled Customer Experience Manager to join our team. This individual will be responsible for enhancing customer interactions across channels by developing personas, mapping journeys, and designing innovative solutions that align with our brand values and goals.The successful candidate will lead cross-functional CX...

  • Strategy Transformation Director

    3 days ago

    Taguig, National Capital Region, Philippines beBeeTransformation Full time ₱2,000,000 - ₱2,500,000

    Strategy Execution PartnerA pivotal role in driving IT's strategic direction by translating the CIO's vision into actionable plans, integrating cross-enterprise priorities, and ensuring execution across the globe.Key Responsibilities:Develop and execute comprehensive strategic plans to align with enterprise objectives.Lead the development and refresh of the...

  • Securities Operations Director

    2 days ago

    Taguig, National Capital Region, Philippines TASQ Staffing Solutions Full time

    Overview About the Position: Securities Operations Director (BGC) | Onsite Work Arrangement: Onsite (BGC Taguig) Schedule: Night Shift Role Overview: The Securities Operations Director will oversee teams within Wealth and Investment Management Operations based in Manila. We value teamwork and believe that innovative ideas can come from anyone. By...

  • Chief Customer Experience Designer

    4 days ago

    Taguig, National Capital Region, Philippines beBeeCustomerExperience Full time

    Customer Experience Design and GovernanceA Manager's Role in Delivering a Seamless Customer JourneyThis role is responsible for crafting and refining the end-to-end customer experience.Identify opportunities to improve the ease, personalization, and overall satisfaction of the customer, agent, and employee experience.Drive positive change by collaborating...

  • Securities Operations Director

    2 days ago

    Taguig, National Capital Region, Philippines TASQ Staffing Solutions Full time

    OverviewAbout the Position: Securities Operations Director (BGC) | OnsiteWork Arrangement: Onsite (BGC Taguig)Schedule: Night ShiftRole Overview: The Securities Operations Director will oversee teams within Wealth and Investment Management Operations based in Manila. We value teamwork and believe that innovative ideas can come from anyone. By fostering...

  • Director, IT

    3 weeks ago

    Taguig, National Capital Region, Philippines Information Technology Senior Management Forum Full time

    What IT Management contributes to Cardinal HealthInformation Technology oversees the effective development, delivery, and operation of computing and information services. This function anticipates, plans, and delivers Information Technology solutions and strategies that enable operations and drive business value.IT Management provides strategic oversight,...

  • Digital Marketing Director

    4 weeks ago

    Taguig, National Capital Region, Philippines HRTX Full time

    Job Title: Marketing Director (Digital)Location: BGCWork Set-up: On-site, Mon-Fri, Night-Shift Budget: Open About the Role A mission-driven organization is seeking a dynamic and strategic Marketing Director to lead its in-house marketing team based in Manila. This leadership role will manage a multidisciplinary group across digital marketing, content,...

  • Salesforce Director

    1 day ago

    Taguig, National Capital Region, Philippines HR TechX Corp. Full time

    OverviewJoin to apply for the Salesforce Director (SF Core) role at HR TechX Corp..Translating the vision, you set the tone and inspire others to follow. Your role is crucial in driving business growth, shaping the direction of client engagements, and mentoring the next generation of leaders.You are a guardian of the company's reputation, understanding that...

  • Salesforce Director

    1 day ago

    Taguig, National Capital Region, Philippines HR TechX Corp. Full time

    Overview Join to apply for the Salesforce Director (SF Core) role at HR TechX Corp. . Translating the vision, you set the tone and inspire others to follow. Your role is crucial in driving business growth, shaping the direction of client engagements, and mentoring the next generation of leaders. You are a guardian of the company's reputation,...

  • Director of Client Relations

    3 days ago

    Taguig, National Capital Region, Philippines beBeeLeadership Full time ₱600,000 - ₱1,000,000

    Job Profile:The role of an Account Director involves driving business growth and profitability by leading and managing client relationships.Key Responsibilities Include:Developing and executing strategic plans to meet client needs and exceed expectations.Establishing and maintaining strong relationships with clients, internal stakeholders, and team...