Assistant Manager, Consumer Insights

1 day ago

Quezon City, National Capital Region, Philippines Universal Robina Corporation Full time
Overview

Assistant Manager, Consumer Insights role at Universal Robina Corporation — Consumer Market Insights Snackfoods.

Department: Consumer Market Insights Snackfoods

Employee Type: Probationary

Responsibilities
  • Drive the growth strategy for the category through the discovery of sharp, distinctive insights about the market, consumers/shoppers and customers and working with internal and external partners to help create and qualify new product/marketing/retail and trade ideas
  • Lead market assessment work for the category
  • Lead/Support brainstorming sessions and idea labs in collaboration with internal and external partners
  • Lead development and testing of propositions (including concepts, advertising, products and packaging, etc.)
  • Creating and qualifying a pipeline of product initiatives
  • Business tracking for the category: Continuously monitor business performance, market trends and suggest interventions as required
  • Develops learning plan for the category in line with, and right-sized to deliver business strategies and goal
  • Help develop the medium to long-term strategies that achieve business goals for the Category by helping identify where to play and how to win choices
  • Support other key elements of the CI agenda including but not limited to:
    • Strategic vendor management
    • Efficient budget management
    • Helping build capabilities within the CI team as well as the broader Marketing, Sales, and Innovation organization
Qualifications
  • Has technical knowledge of basic market research protocols (retail tracking, brand health tracking, product/concept testing, comms testing, qualitative research) and the business application of these research methodologies; with expertise in at least 1 methodology
  • Good understanding of marketing and sales principles
  • Broad understanding of consumer and market trends
  • Combination of : Analytical thinking with the ability to identify patterns within data + Creative thinking to support development of new idea.

NOTE: Universal Robina Corporation does not collect fees throughout our recruitment process and does not collaborate with any travel agency or third party to provide accommodation or other services to job applicants. All URC recruitment processes happen in our respective offices or plants. Recruitment processes are only carried out by our Talent Acquisition teams with an official corporate email address.

Details
  • Experience Range: 3 - 5 years
  • Job posted on:
  • Seniority level: Mid-Senior level
  • Employment type: Full-time
  • Job function: Marketing and Sales
  • Industries: Manufacturing
#J-18808-Ljbffr

  • Manager, Consumer Market Insights

    2 weeks ago

    Quezon City, National Capital Region, Philippines Universal Robina Corporation Full time

    DepartmentMarketingEmployee TypeRegularGrow Beyond UR Job with URCUniversal Robina Corporation is looking for Consumer Insights ManagerThe CMI BU Chapter Lead for NUR is responsible for developing Consumer Insights functional excellence across the business unit. This includes ensuring a common approach, including standardization of tools and frameworks, to...

  • Senior Consumer Insight Analyst

    4 days ago

    Quezon City, National Capital Region, Philippines beBeeMarketResearch Full time

    Job OverviewResearch and Analysis PositionWe are seeking a highly skilled researcher to join our team in Quezon City. The successful candidate will be responsible for analyzing consumer data and developing insights to inform business decisions.Main Responsibilities:Cleaning and processing raw data, generating data tables with appropriate headers required in...

  • Senior Consumer Marketing Lead

    2 days ago

    Mandaluyong City, National Capital Region, Philippines Maya Full time

    OverviewAs a Consumer Marketing (Brand Management) at Maya, you'll be part of a dynamic team that moves at lightning speed to drive sustainable adoption of innovative bundles of solutions to our customers. You'll work closely with cross-functional teams, including Brand Marketing Management, Growth and Customer Lifecycle Management, Product Management,...

  • Strategic Data Insights Analyst

    20 hours ago

    Quezon City, National Capital Region, Philippines beBeeDataDriven Full time ₱450,000 - ₱900,000

    Business Intelligence Analyst Job DescriptionAbout the Role:The ideal candidate will form part of a dynamic team who is passionate about data and its application in driving business decisions. As a Business Intelligence Analyst, you will be responsible for collecting, analyzing, and interpreting complex data to provide actionable insights that inform...

  • Data Insights Professional

    4 days ago

    Quezon City, National Capital Region, Philippines beBeeBusiness Full time

    Unlock the power of data insights to drive business growth with our Business Intelligence Analyst role. Job DescriptionAs a key member of our analytics team, you will be responsible for collecting and analyzing large data sets to identify trends and patterns that inform strategic decisions. You will work closely with cross-functional teams to ensure seamless...

  • Consumer Sales Performance Management Lead

    20 hours ago

    Quezon City, National Capital Region, Philippines beBeePerformance Full time ₱800,000 - ₱1,200,000

    Job SummaryA seasoned executive is required to lead the Consumer Sales Performance Management team. The ideal candidate will have a proven track record of driving sales growth and implementing effective performance management frameworks.Key ResponsibilitiesDevelop and implement a data-driven approach to generate timely and accurate MIS reports on branch and...

  • Accounting Assistant

    4 weeks ago

    Quezon City, National Capital Region, Philippines Comworks, Inc. Full time

    ComWorks Inc. is a leading information communications technology company that provides products and solutions for corporate, home, SME, and consumer markets through its divisions and extensive distribution network. With a nationwide scope and constant drive, we continuously bring new solutions to our markets through innovative means.Job Summary: Managing of...

  • Analyst, Consumer Quality Support

    2 weeks ago

    Makati City, National Capital Region, Philippines TransUnion Full time

    Analyst, Consumer Quality Support page is loadedAnalyst, Consumer Quality SupportSolicitar locations Makati City time type Full time posted on Publicado hace 2 días job requisition id 19036726TransUnion's Job Applicant Privacy NoticePersonal Information We CollectYour Privacy ChoicesWhat We'll Bring:At TransUnion, we have a welcoming and energetic...

  • Consumer Quality Support Specialist

    3 days ago

    Makati City, National Capital Region, Philippines beBeeQuality Full time

    Job Title: Consumer Quality Support SpecialistConsumer Quality Support SpecialistAs a key member of our quality assurance team, you will play a vital role in ensuring the highest level of service for our customers.Key Responsibilities:Conduct quality analysis on member enquiries and contributions.Coordinate with members to resolve issues and encourage data...

  • Strategic Insights Manager

    24 hours ago

    Quezon City, National Capital Region, Philippines beBeeBusiness Full time $120,000 - $200,000

    Senior Business Intelligence LeaderThe ideal candidate will oversee and manage a team focused on providing actionable insights and aiding strategic decision-making.Key Responsibilities:Develop and implement business intelligence delivery infrastructure to drive organizational strategy.Maintain and provide a suite of tools for efficient and effective...