Sr. Manager, Marketing Services
2 weeks ago
- Oversee the planning, preparation, and execution of advertising and promotional materials to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
- Assist the Marketing Services Director with annual budget development.
- Inspect layouts and advertising copy and edit scripts, audio and video footage, and other promotional material for adherence to specifications.
- Coordinate activities of departments, such as sales, graphic artists, media, finance, and research.
- Recommend and negotiate advertising and sales contracts.
- Review, identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets such as dealers, distributors, or consumers.
- Observe, obtain and organize information from all relevant sources to plan advertising campaigns.
- Confer with department heads and/or staff to discuss topics such as contracts, selection of advertising media, or products to be advertised.
- Confer with internal clients to provide marketing or technical advice.
Bachelor's degree in English, Marketing, Advertising focus or equivalent experience; MBA an advantage.
Qualifications:- In-depth knowledge of online advertising models, including rich media technologies.
- Understanding of the overall media and measurement/analytics landscape, online advertising, and marketing trends.
- Candidate must have strong communication skills with a track record of working with high-profile clients.
- Must have strong verbal, written, and communication skills, with the ability to communicate with large groups. Strong sense of task ownership and responsibility.
- Ability to work collaboratively in a fast-paced environment.
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