Influencer Outreach Specialist

4 weeks ago

Manila, National Capital Region, Philippines DreamHire Full time

We are looking for a creative and motivated Influencer Outreach Specialist to join our marketing team to help expand our brand presence and engage with our target audience through strategic influencer partnerships.

Job Description:

As an Influencer Outreach Specialist, you will be responsible for identifying, connecting, and collaborating with social media influencers to promote our products and enhance our brand presence. You will play a crucial role in developing and executing influencer marketing strategies to drive engagement, increase brand awareness, and ultimately boost sales.

Key Responsibilities:

  • Identify Influencers: Research and identify potential influencers across various social media platforms that align with our brand and target audience.
  • Outreach and Relationship Building: Establish and maintain relationships with influencers, negotiate collaboration terms, and ensure successful partnerships.
  • Campaign Management: Develop and execute influencer marketing campaigns, including setting goals, managing timelines, and coordinating deliverables.
  • Content Collaboration: Work closely with influencers to develop creative and engaging content that resonates with their audience and aligns with our brand message.
  • Performance Analysis: Track and analyze the performance of influencer campaigns, providing insights and recommendations for optimization.
  • Trend Monitoring: Stay up-to-date with industry trends and best practices in influencer marketing, social media, and eCommerce.
  • Cross-Functional Collaboration: Collaborate with internal teams, including marketing, product, and sales, to ensure alignment on campaign goals and messaging.
    • Proven experience in influencer marketing, social media, or a related field.
    • Strong understanding of social media platforms and influencer dynamics.
    • Excellent communication and negotiation skills.
    • Creative thinker with the ability to develop engaging content ideas.
    • Analytical skills to assess campaign performance and make data-driven decisions.
    • Ability to manage multiple projects simultaneously and meet deadlines.
    • Passion for eCommerce and staying updated with industry trends.
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