
Social Commerce Category Manager
2 days ago
About Us
Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia. We offer end-to-end omni-channel ecommerce management, a wide range of Digital Marketing Services and advanced Market Intelligence, all powered by state of the art inhouse Technology to our client base of leading international brands across all key marketplaces and social platforms in all 6 SEA countries. Brands love our regional presence, our excellent data-driven and growth-focused services which are enabled by the strongest team in the industry, and our advanced marketing and tech capabilities.
We are growing rapidly and as the exclusive partner of Flywheel in SEA, we offer many exciting opportunities to work with leading brands across multiple categories and key industry players. By joining us, you will work on the cutting edge of digital commerce in SEA, and experience what it takes to drive a successful ecommerce business end to end.
About the Role
Intrepid, a leading eCommerce enabler in Southeast Asia, is looking for an experienced Livestream Manager to oversee our livestreaming operations and drive impactful results for our clients. This role is critical to ensuring seamless execution of livestream campaigns, fostering audience engagement, and driving sales performance across platforms like TikTok, Shopee Live, and Lazada Live.
Your Responsibilities will include:
- Livestream Strategy and Planning
- Develop and execute livestream strategies to maximize audience engagement and sales conversion.
- Collaborate with Key Account Managers and clients to align livestream objectives with brand goals.
- Identify target audiences and craft content strategies tailored to client products and campaigns.
- Operational Management
- Plan and manage livestream schedules, ensuring alignment with peak shopping events (e.g., Double Digit Days, Payday Sales).
- Supervise livestream sessions, providing real-time troubleshooting and ensuring high-quality execution.
- Coordinate with livestream leads to manage hosts, moderators, and production teams to ensure seamless operations.
- Team Leadership
- Supervise social key account management team to manage and train a team of hosts, moderators, and support staff to deliver exceptional live commerce experiences.
- Set performance KPIs for the team, monitor progress, and provide constructive feedback.
- Build a pipeline of talent for livestream hosts and ensure effective recruitment and retention.
- Performance Monitoring and Reporting
- Track livestream performance metrics (e.g., Enter Room Rate, engagement rate, GMV) and provide actionable insights for improvement.
- Create detailed performance reports for internal stakeholders and clients, highlighting successes and opportunities.
- Analyze competitor strategies and industry trends to refine and enhance live commerce tactics.
- Cross-Functional Collaboration
- Work closely with the Performance Marketing, Content, and Operations teams to integrate livestream campaigns with broader eCommerce strategies.
- Coordinate with the operations team to ensure real-time updates on inventory and fulfillment during livestreams.
- Liaise with platform representatives (e.g., TikTok, Shopee, Lazada) to stay updated on new features and guidelines.
Who do we look for - The Ideal Profile:
- Education: Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Experience: At least 3-5 years in live commerce, eCommerce, or digital marketing, with proven success in managing livestream campaigns.
- Strong familiarity with TikTok Shop, Shopee Live, and Lazada Live platforms.
- Demonstrated ability to lead teams and manage high-pressure, fast-paced operations.
- Analytical mindset with experience in using data to drive decisions and improve performance.
- Excellent communication and interpersonal skills, with the ability to work effectively with diverse teams.
- Proficiency in livestream technology, tools, and analytics platforms.
- Strong organizational and multitasking abilities, with attention to detail.
- Creative problem-solving skills to address real-time challenges during livestreams.
- Passion for eCommerce and staying updated on the latest industry trends.
What we offer:
- Excellent and competitive compensation package
- Professional and open international working environment – culturally integrating the best of all cultures to take the best of each and ensure we build an energetic, commercial, and fun working atmosphere.
- You are one of the pioneers of a new and cutting edge Intrepid product underpinned by strong tech. You have a key position in the Intrepid Insights team working on a unique product solving complex data challenges.
- Ample opportunity for personal and professional development, both on the job and through regular training (Ecommerce topics, technical skills, soft skills and leadership training) made available on our proprietary learning platform Intrepid University
- You will work with many brilliant co-workers who are movers and shakers of the industry, as well as with leading brand and ecosystem partners across all categories to shape their presence across all ecommerce platforms in the years to come, and will have a broad view on the latest developments in the South East Asian e-commerce ecosystem
Note: we will not be accepting any unsolicited resumes or CVs from headhunting or recruitment agencies at this point. Any CVs or profiles shared with us will not be entertained, and in the event of dispute, Intrepid will not be liable for any material compensation to third parties
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