Business Unit Head

6 days ago

Manila, National Capital Region, Philippines GlaxoSmithKline Full time
Site Name: Finance Center Building
Posted Date: Dec 19 2024

Are you looking for a high-profile sales and marketing role that shapes our commercial strategy and accelerates digital customer engagement? If so this Sales & Marketing Combined Manager role could be an exciting opportunity to explore.

As a Sales & Marketing Combined Manager, you will ensure customer engagement and deployment of global channels in the market to support the single customer journey.

This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

  • Conduct sales resource optimization exercise to create efficiency and effectiveness
  • Provide robustness to the process of target setting for the sales force and digital channels
  • Transform customer insights into excellence in digital and face to face interactions, in alignment with emerging markets customer Engagement and global franchise marketing strategies
  • Balance global and local expectations to define appropriate deployment plans
  • Contribute to strategic planning process of Center of Excellence and Global Franchise marketing and multichannel campaign plans
  • Ensure proper integration of face-to-face (F2F) and digital channels to provide efficiencies and clear oversight via digital and Customer Relationship Management (CRM) analytics
  • Enhance integrated and cross functional channel usage capabilities and understanding within Local Operating Company (LOC)
  • Ensure proper content management utilization as well as global content utilization in line with different channel requirements and fragmented customer needs
  • Decide on the data & performance Key Performance Indicators (KPIs) used and reports to develop with Business Intelligence (BI) Team to optimize and implement strategies to improve sales team performance
  • Enhance Veeva CRM system Multi-Channel (MC) Usage and deploy new capabilities and channels in Veeva CRM
  • Investigate and implement new digital areas to meet customer needs like social media, virtual call, etc.
  • Support and collaborate with Business Intelligence in MC analytics KPI definitions and performance tracking systems
  • Create and ensure the implementation of attractive and efficient sales incentive and reward programs that reflect complete alignment with region, organizational vision, strategy and improved business performance
Why you?Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

  • Bachelor's degree
  • 7 years of experience in multi-channel marketing, commercial effectiveness and/or business intelligence
  • Experience managing diverse cultures
  • Experience leading others
  • Digital marketing and analytics experience
Preferred Qualifications:

If you have the following characteristics, it would be a plus:

  • MBA
  • Deep digital knowledge and channel management capability
  • Ability to spot and manage multiple interdependencies and future trends affecting customer engagement
  • Ability to navigate smoothly and influence across a broad range of stakeholders

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

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