PRODUCT OFFICER

1 day ago

Urdaneta, Philippines SupportFinity™ Full time

Overview

It is the spirit of Bayanihan that drives us to continue our legacy of excellence and commitment to care. As an organization, we achieve our successes through good, honest, and persevering hard work — TOGETHER. It is in this way in which our company was built; we progressed as the country's leading Pharmaceutical company, not by sheer luck, but by pure perseverance, integrity, and brotherhood. Grow with us, and be a part of the Bayanihan spirit.

Role Overview

PRODUCT LIFE CYCLE MANAGEMENT

  • Co-manages product lifecycle and identifies relevant market, touchpoints, business and customer dynamics (through the use of various data, researches and insighting tools) in the creation of go-to-market plans.
Development of Brand Vision, Growth Strategy and Architecture
  • Co-develops brand vision, short / long-term growth strategies and architecture.
  • Identifies innovative solutions and ways of working to grow the brand, while ensuring sustainable business growth and strengthening of brand equity over time.
  • Supports the commercialization of new solutions for the core business, including post-launch reviews if necessary.
Marketing / Campaign Plan Development and Execution
  • Leads the execution of strategic priorities into operational reality by implementing end-to-end management of marketing campaigns and programs from ideation to execution.
  • Independently brings new concepts / ideas to completion through responsible experimentation.
  • Aligns and collaborates with relevant stakeholders to progress plans and achieves desired results. Synthesizes key learnings and determines way forward for program replicability and sustainability.
Overall Stewardship of Business Planning/Integration and P&L
  • Executes end-to-end business planning and management for the assigned product (such as marketing, demand/supply chain, financials).
  • Effectively manages resources and evaluates financial impact of brand plans.
Required Qualifications
  • Graduate of a Bachelor\'s degree in Business, Marketing, Brand Management, or any equivalent course.
  • Must have at least 1-4 years of relevant work experience in brand portfolio management, and marketing. Professional experience from FMCG is an advantage.
  • Strong project management executional excellence is a must.
  • Excellent communication skills with a clear, organized, and logical thought process.
  • Demonstrates strong interest and intent to pursue a long-term career in brand/product management.
  • Highly driven, self-motivated, and results-oriented.
About the company

Unilab, Inc.

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