Trade Marketing Officer- Makati City
3 weeks ago
Overview
Trade Marketing Officer – Makati City (multiple postings shown; position details may vary by location/organization).
Job DescriptionThe Trade Marketing Officer collaborates with the Marketing Manager and Sales team to develop distribution channels, implement trade activation programs and consumer promotions, manage pricing and marketing trend research, and support brand growth across B2B and B2C channels. Responsibilities include coordinating with account teams, executing trade and consumer promotions, and producing marketing reports.
Key Responsibilities- Work with Sales to develop B2C distribution channels and retail trade activations.
- Ideate, implement and evaluate distributor programs and retail trade activations to drive sales and brand visibility.
- Procure and distribute point-of-purchase (POP) materials, store signage, and promotional materials; implement signage programs and convert outlets to brand standards where applicable.
- Conduct field research on marketing trends and competitors to support sales and marketing decisions.
- Handle administrative tasks including trade claims processing and monthly marketing reports; coordinate with internal departments and third-party suppliers.
- Prepare regular reports on trade marketing execution and outcomes; maintain a marketing calendar and budget adherence where applicable.
- Bachelor's degree in Marketing, Business Administration, or related field.
- 2-3 years of experience in trade marketing, brand management, or sales; experience in automotive/oil lubricants is an advantage; experience in both B2B and B2C sectors is preferred.
- Strong data analytics and research skills; proficient in MS Office (Excel, PowerPoint).
- Strong communication and interpersonal skills; able to learn quickly in a fast-paced environment.
- Valid driver's license; willingness to travel locally and abroad as needed.
Full-time
LocationMakati City, National Capital Region
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