
Digital Marketing Specialist
2 weeks ago
Responsibilities
- Answering, managing, and optimizing social media accounts.
- Analyzing and tracking online marketing metrics to optimize campaign performance.
- Communicating with clients and affiliate partners for advertisement campaigns.
- Conduct market research to identify trends and keywords, conduct surveys, and monitor subscriber counts.
- Administrative Tasks: Updating databases and spreadsheets.
- Creation of all marketing materials (tarpaulins, brochures, video, creatives, etc.).
- A bachelor's degree in Hospitality Management, Marketing, Communications, or any related field
- Prior experience in both traditional and digital marketing is highly desirable
- Proficiency in digital marketing tools is essential
- Strong communication and organizational skills are necessary for effective collaboration with team members and clients
- The ability to network and build relationships with clients, affiliate partners, and media professionals is essential for successful digital marketing campaigns
- The ability to work long and flexible hours, including weekends and evenings, is often required
- A creative mindset is beneficial for developing engaging content and marketing strategies
- The ability to adapt to new technologies and market trends is crucial for staying ahead in the digital marketing landscape
- A meticulous approach to work is necessary for managing online listings, e-communications, and social media accounts
- The ability to manage multiple tasks and prioritize workload effectively
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