Marketing Outreach Specialist

3 weeks ago

Rizal, Philippines MNLeistung (MNL) Full time

We are seeking a detail-oriented and results-driven Marketing Specialist to oversee the execution of multi-channel marketing campaigns . This role is ideal for someone who thrives in fast-paced environments, loves managing timelines and deliverables, and has a passion for turning strategic marketing plans into impactful, measurable results. Responsibilities Execute marketing campaigns across digital, social, email, paid media, and traditional channels to drive brand awareness, engagement, and conversion. Collaborate with cross-functional teams (creative, content, product, sales, and analytics) to ensure timely and cohesive campaign delivery. Coordinate campaign assets — including copy, creative, and targeting parameters — ensuring all materials align with brand standards and campaign objectives. Set up, launch, and monitor campaigns in platforms such as Meta Ads, Google Ads, LinkedIn Campaign Manager, or marketing automation tools (e.g., HubSpot, Marketo). Track and report on campaign performance , providing insights and recommendations for optimization. Manage campaign calendars , budgets, and timelines to ensure on-time, on-budget delivery. Support A/B testing and continuous improvement of campaign elements such as messaging, creative, and targeting. Ensure compliance with data privacy regulations (GDPR, CAN-SPAM, etc.) and brand guidelines across all executions. Requirements and Skills Bachelor’s degree in Marketing, Communications, Business, or a related field. 2–4 years of experience in marketing campaign coordination, execution, or digital marketing. Strong understanding of marketing channels (email, paid media, social, content, web). Hands-on experience with marketing tools such as Google Ads, Meta Business Suite, HubSpot, or similar platforms. Excellent project management and organizational skills, with a keen eye for detail. Analytical mindset with the ability to interpret campaign data and drive actionable insights. Strong written and verbal communication skills. Experience with A/B testing and marketing automation. Familiarity with analytics tools such as Google Analytics. Basic understanding of SEO and content marketing principles. Ability to manage multiple campaigns and priorities simultaneously. #J-18808-Ljbffr

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