Assistant Social Media Manager

5 days ago

Pasay, Philippines SMDC Full time

Overview

SM Development Corporation is one of the leading names in Philippine real estate, delivering high-quality, well-planned developments nationwide. Committed to building a nation of homeowners, we seek top-caliber talent ready to make an impact.

Position: Human Resources Assistant, Talent Acquisition | Certified Good Guy

Location: SMDC Pasay, National Capital Region, Philippines

Responsibilities
  • Develop, implement, and manage social media strategies aligned with business and marketing goals.
  • Create compelling, well-written content (posts, captions, blogs, scripts) tailored to each platform.
  • Oversee day-to-day management of social media channels (Facebook, Instagram, TikTok, LinkedIn, X, YouTube).
  • Plan, execute, and analyze paid social campaigns (Meta Ads, TikTok Ads, LinkedIn Ads).
  • Monitor social trends, audience behaviors, and competitor activity to optimize content strategy.
  • Engage with online communities and manage customer inquiries/comments in a timely and professional manner.
  • Track, analyze, and report on performance metrics (reach, engagement, conversions, ROI).
  • Collaborate with marketing, creatives, and sales teams to ensure brand consistency across campaigns.
  • Stay updated on emerging social platforms, tools, and best practices to keep the brand digitally competitive.
Qualifications
  • Bachelor’s degree in Marketing, Communications, Media, or related field.
  • Minimum of 5 years proven experience managing corporate or agency social media accounts.
  • Experience in real estate, property development, or lifestyle brands is an advantage.
  • Excellent writing and communication skills with a knack for crafting engaging, brand-aligned content.
  • Strong knowledge of major platforms (Facebook, Instagram, TikTok, LinkedIn, X, YouTube) and their analytics tools.
  • Tech-savvy with hands-on experience in social media management tools (e.g., Hootsuite, Buffer, Sprout Social, Meta Business Suite).
  • Familiarity with digital advertising, SEO, and content marketing strategies.
  • Creative, strategic thinker with strong organizational and project management skills.
About Good Guys

If you believe homes should inspire a life worth living—not just a place to be, then you’re one of the Good Guys we’re looking for.

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