Biddable Programmatic Senior Executive Manila, Philippines

1 week ago

Manila, Philippines Groupm Pakistan Full time
Senior Associate - Biddable Programmatic

Programmatic, Biddable, Paid Media & SEO
Manila, Philippines
Requisition Id: 41893

Responsibilities:

  • Manage digital & mobile campaigns to ensure smooth implementation, delivery, optimization, reporting, and overall operation, while constantly looking to make improvements.
  • Work closely with technology providers to address and resolve process and technical issues throughout our business workflow.
  • Learn to utilize and troubleshoot new and emerging technologies to ensure client campaigns work effectively and successfully.
  • Attend agency meetings to provide technical advice for campaign setup to meet campaign objectives.
  • Constantly look to improve internal/external processes.
  • Actively engage in learning about other/competitor technologies and offerings.

Measures of Success:

In three months:

  • Gain an in-depth understanding of the programmatic landscape.
  • Be trained on various platforms & tools and understand how insight and analytics fit into the bigger team.
  • Assist in the day-to-day operations of the Operations Team and take ownership of pre- and post-campaign requirements.
  • Manage and be responsible for branding campaigns from start to completion.
  • Generate meaningful insights for post-campaign reporting.
  • Incorporate and recommend other aspects of the business including audience planning, insight, products, and Proprietary Media as part of overall campaign execution.

In 12 months:

  • Be responsible for managing campaigns of all KPIs from start to finish.
  • Drive agency and client engagement with demonstration of insightful programmatic learning and data-driven audience strategy.
  • Test and learn different optimization strategies and share knowledge with the team.
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