Digital Marketing Specialist

2 weeks ago


Metro Manila Philippines Jungle Kitchen Full time

Overview

We’re looking for a hands-on performance marketer to help us scale our D2C smartly. This role is about structured testing, clear reporting, and making sharp, data-driven decisions that drive revenue.

About Us

We’re Jungle Kitchen — a female-founded tropical food start-up creating regenerative pantry staples. We sell direct-to-consumer through Shopify and Amazon, with a growing focus on the US market.

The Role
  • Manage Meta and TikTok ad campaigns directly from our accounts.
  • Design and run structured tests (audience × creative × landing page).
  • Track key metrics — CAC, ROAS, CTR, Conversion — and present insights clearly.
  • Optimize spend by deciding when to scale, adjust, or pause campaigns.
  • Deliver regular reports with learnings and next steps.
  • Support sales campaigns by aligning ads with company goals.
  • Stay updated on digital marketing trends and best practices.
What We’re Looking For
  • Proven experience managing paid campaigns on lean budgets (US$500–2,000/month).
  • Evidence of CAC/ROAS improvements through structured testing.
  • Proficiency in Meta Ads Manager, TikTok Ads Manager, Google Analytics, and Shopify/Amazon dashboards.
  • A disciplined, data-first approach to optimization.
Bonus

Experience with food, CPG, or e-commerce brands. Knowledge of US consumer markets.

Seniority level
  • Entry level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • Wholesale Food and Beverage
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