
Integrated Marketing Specialist
1 day ago
Responsibilities
- Execute integrated marketing campaigns across multiple channels, including ATL, BTL, digital, social media, and PR.
- Assist in transforming brand and marketing strategies into actionable tasks and deliverables.
- Support campaign coordination, including materials preparation, vendor/agency communication, and event logistics.
- Collaborate with cross-functional teams (creative, media, PR, product, event operations) to ensure smooth execution.
- Maintain brand consistency in all marketing communications and collaterals.
- Bachelor’s degree in Marketing, Advertising, Communications, or related fields.
- 1–3 years of working experience in marketing, integrated campaigns, or related roles.
- Hands-on experience in campaign execution, event coordination, or digital/social media marketing is preferred;
- Familiar with marketing tools, digital platforms, and performance tracking;
- Proficiency in English; agency or entertainment/consumer brand experience is a plus.
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