DIGITAL MARKETING OFFICER

4 weeks ago

Parañaque, Philippines Forest Lake Development Inc Full time

Reporting to the National Sales & Marketing Manager, the Sr. Digital Marketing Officer works to formulate and implement effective communications program that is intended to promote the corporate brand. Activities are, but not limited to:

Job Responsibilities:

  1. Create company literature and other forms of communication.
  2. Create marketing and promotional materials, both in print and electronic.
  3. Work with advertisers for timely and usable ad submissions.
  4. Copy, edit, proofread, and revise communications.
  5. Design, launch and manage corporate campaigns (e.g., Best Maintained Parks; Good Grief; Undas).
  6. Recommend, implement, and maintain site collateral requirements.
  7. Promote products and services through public relations initiatives.
  8. Develop marketing communications campaigns through traditional & digital means.
  9. Create and deliver press releases, media relations content, executive bios, corporate newsletter content, social media content, and speaking proposals.
  10. Research media coverage and industry trends through a media monitoring company and participation in PR/advertising related conferences such as PR Asia and Digicon.
  11. Recommend themes during Sales Conference and National Sales Convention.
  12. Handle programs and entertainers during National Sales Convention.

Job Qualifications:

  1. Candidate must possess at least a Bachelor’s/College Degree in Marketing or equivalent.
  2. At least 5 years experience in Digital Sales & Marketing such as SEO, Google Analytics, Social Media Marketing, Content Marketing, Interruptive, and Permission Marketing.
  3. In-depth experience in Digital Marketing, Social Media ads, and Insights Analysis, and Digital Strategy (Campaign creation, goal setting, and execution).
  4. With excellent negotiation and people management skills.
  5. Proven experience in people handling and can motivate teams to reach goals and objectives.
  6. Market Research experience and background is a big plus for this position.
  7. Excellent communication and presentation skills.
  8. Has at least a background in real estate, direct selling, or pre-need institution.
  9. Full-Time position(s) available.

Benefits:

  1. Leave credits
  2. Group Life Insurance
  3. HMO
  4. Uniform allowance
  5. Annual salary increase
  6. Performance incentive and year-end bonus

Job Location:

3rd Floor Alexcy Building, 51 Presidents’ Avenue, Brgy. BF Homes, Paranaque City

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