Brand Marketing Manager

3 days ago


Makati, Philippines Michael Page Full time
  • Opportunity to work for a well-funded start-up
  • Hybrid work set-up and competitive benefits

About Our Client

The client is disrupting the direct-to-consumer (DTC) brands for the Philippines with the goal of creating the most popular and exciting consumer brands in the nutrition space

Job Description

Ensure outcomes and reach aggressive GMV, ROAS and P&L targets
Own P&L management, capital allocation, target setting, and budgeting responsibilities
Develop and define brand strategies with actionable plans for effective execution
Implement the commercial team's methodologies, playbooks, and key initiatives
Lead end-to-end product development projects, including research, pricing, testing, and launch
Conduct customer insights and research to inform brand strategies, product development, and
marketing efforts
Coordinate initiatives across functional teams within the commercial team
Collaborate closely with the company's CCO and CEO

The Successful Applicant

Experience (2-3 years) in brand management / ecommerce selling (DTC, Marketplaces, etc)
Experience (2-3 years) in the health, food supplement or beauty category
Experience in performance marketing is a plus
Experience in product development is a plus
Expertise in ecommerce
Talent for consumer branding
Excellent command of spoken and written English

What's on Offer

Competitive salary
Direct impact
Growth opportunities in high growth startup
Hybrid setup (two days in office in Makati, three days work from home)

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