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Social Media Operations Manager

4 months ago

manila, Philippines Mechat Full time
Position Description:
1. Develop and execute content strategies, responsible for the daily operation of accounts on platforms such as Facebook, Twitter, Instagram, and TikTok, continuously update and improve account content and interaction.
2. Participate in planning creative social media content themes, and responsible for executing content implementation and dissemination, increase user engagement, and be responsible for account subscription, coverage, and revenue metrics.
3. Continuously track and summarize popular TikTok videos, capture hot topics, generate creative ideas for the team, and create explosive content.
4. Possess mature methodologies with demonstrable reusable effects, and have practical cases of building social media platforms from scratch.
5. Plan and execute community activities and content, maintain the activity of community users, and improve the conversion rate of community users within the product.
6. Effectively gather target users and establish segmentation. Design activities and create content targeted at different user segments, hold community events, and interact with users to achieve payment goals.

Qualifications:
1. Over 3 years of social media operation experience (excluding cross-border e-commerce hosting), active users on social platforms, familiar with platform dissemination methods and rules, with strong user analysis and data analysis abilities.
2. Bachelor's degree or above, preferably with a background in studying abroad in Europe or America, English can be used as a working language.
3. Passionate about film and television content, sensitive to the Internet, able to provide personalized and data-driven analysis of current content trends.
4. Proficient in image and video editing skills, rich in writing creative communication copy.
5. Good communication skills, strong logical thinking in text and language, capable of independently handling client communication and related operation report output work.
6. Clear logical thinking, good team spirit, strong independent thinking ability, and learning ability.