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Social Media Manager

3 months ago

Manila, National Capital Region, Philippines SURGE FITNESS GYM CORP. Full time

Job Title: Social Media Manager / Marketing Manager

Job Overview: We are seeking an experienced and dynamic Social Media Manager with a strong background in creative, social media, and digital marketing. The ideal candidate will be well-versed in current trends and possess a deep understanding of how social media platforms operate. This role requires someone who can ensure our social media content not only engages but also trends, enhancing our brand's online presence.

Key Responsibilities:

Develop and execute comprehensive marketing strategies across various platforms, with a focus on social media and digital channels.Create and curate compelling content that aligns with current social media trends, ensuring our brand stays relevant and engaging.Oversee social media campaigns, ensuring they are optimized for reach, engagement, and overall success.Implement and manage SEO strategies to enhance the visibility and performance of the company's website.Utilize connections and networks within social media and elite media circles to maximize exposure and opportunities.Leverage street smarts and industry insights to identify and capitalize on emerging trends and opportunities.Collaborate with the PR team to align marketing efforts with broader communication goals.Lead digital marketing initiatives, ensuring integration with overall marketing strategies for maximum impact.Craft strategies for all Marketing teams, including Digital, Advertising, Communications and CreativePrepare and manage monthly, quarterly and annual budgets for the Marketing departmentSet, monitor and report on team goalsDesign branding, positioning and pricing strategiesEnsure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)Analyze consumer behavior and determine customer personasIdentify opportunities to reach new market segments and expand market shareCraft quarterly and annual hiring plansMonitor competition (acquisitions, pricing changes and new products and features)Coordinate sales and marketing efforts to boost brand awarenessParticipate in the quarterly and annual planning of company objectivesQualifications:Proven experience in marketing, with a focus on social media, digital marketing, and creative content.Strong knowledge of SEO, social media algorithms, and digital marketing trends.Established contacts and connections within the social media and media industry.Experience in PR is a strong advantage.Ability to think creatively and strategically, with a keen eye for detail and a passion for staying ahead of industry trends.