E-commerce & Media Strategy Senior Manager
2 weeks ago
Overview
Job Title: E-commerce & Media Strategy Senior Manager
Location: NCR, On-site
Budget : 150,000 - 200,000
Work Schedule: Monday to Friday, Morning Shift
We are in search of an E-commerce & Media Strategy Senior Manager to be part of our growing team.
About the RoleThe Senior Manager will be accountable for driving Digital Marketing, Performance Marketing, Digital Commerce (e.g., TikTok Shop) , and Retail Media initiatives. This role involves developing an end-to-end media plan that integrates digital platforms with select above-the-line channels. In addition, the role will also take the lead in Content, Social Media, and Affiliate Marketing programs , ensuring the use of the right technologies to maximize performance.
Responsibilities- Drive Digital Marketing, Performance Marketing, Digital Commerce (e.g., TikTok Shop), and Retail Media initiatives.
- Develop and implement an end-to-end media plan that integrates digital platforms with selected above-the-line channels.
- Lead Content, Social Media, and Affiliate Marketing programs across initiatives.
- Leverage appropriate technologies and analytics to maximize campaign performance.
- Strong expertise in integrated campaign development and digital media planning
- Extensive experience in e-commerce, with exposure to Retail and/or FMCG industries preferred
- Deep understanding of digital KPIs, analytics, and performance measurement
- Proven ability to manage cross-functional teams and handle multiple platforms simultaneously
- Excellent skills in communication, leadership, and stakeholder engagement
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