Marketing Assistant

FILINVEST COMPANY: FILINVEST LAND, INC.

JOB SUMMARY:

The Marketing Support Assistant will assist with product marketing, lead generation, sales efforts, and ensuring administrative efficiency across various marketing activities.

QUALIFICATIONS:

• Bachelors degree in Business Administration, Real Estate Management, Communications,or a related field.
• Experience in crafting and implementing successful multi-channel marketing campaigns
• Strong analytical skills partnered with creative mind
• Willing to do fieldwork

KEY FUNCTIONS/DUTIES AND RESPONSIBILITIES:

Integrated Activation Platforms:

• Collaborates with the marketing team to conceptualize and develop integrated activation platforms for assigned projects.
• Coordinates with external vendors and agencies to execute activation plans efficiently.
• Monitors and evaluates the effectiveness of activation platforms, providing insights for continuous improvement.

Place Branding:

• Implements brand standards for assigned projects and territory business spaces, ensuring consistent brand representation.
• Works closely with design and content teams to create visually appealing and compelling sellers'tools.
• Conducts market research to understand consumer preferences and tailor marketing initiatives accordingly.

Corporate Social Responsibility (CSR) Implementation:

• Oversees the on-ground implementation of CSR initiatives, including community outreach programs, environmental sustainability efforts, and employee volunteer activities.
• Liaises with internal stakeholders and external partners to organize CSR events and initiatives.
• Measures the impact of CSR activities and prepare post-activity reports

Product Marketing:

• Supports product marketing efforts by assisting in the development of marketing collateral, such as brochures, presentations, and digital content.
• Collaborates with the sales team to create marketing materials that effectively communicate product features and benefits.
• Conducts market analysis to identify opportunities for product promotion and differentiation.

Leads and Sales Generation:

• Assists in lead generation activities through various channels, including digital marketing, events, and partnerships.
• Provides marketing support to sales representatives as needed.

Administrative Hygiene:

• Ensures the accuracy and completeness of marketing-related documentation, including contracts, agreements, and budget reports, in a timely manner.
• Maintains organized files and databases to facilitate easy access to marketing materials and information.
• Assists in administrative tasks, such as scheduling meetings, preparing presentations, and coordinating logistics for marketing events.
• Additionally, collaborates with the Business Process team and Finance to conduct and prepare timely post-mortem reports