
Marketing Assistant
2 weeks ago
Job Description
Trade Marketing Support
- Assist in the development and execution of trade promotions and in-store marketing initiatives
- Coordinate with sales and merchandising teams to ensure alignment on retail marketing campaigns
- Monitor stock levels of promotional materials and liaise with suppliers for timely replenishment
- Track trade marketing KPIs and compile performance reports
Digital Marketing
- Support the implementation of digital campaigns across social media, email, and paid advertising
- Coordinate with creative agencies or freelancers to develop content (visuals, videos, captions)
- Manage social media content calendars and schedule posts
- Monitor campaign performance and prepare regular analytics reports
Brand Marketing
- Help execute brand activation activities, sampling events, and sponsorships
- Assist with packaging updates, including coordination with designers and printing partners
- Conduct competitor and market research to support brand positioning and innovation
- Maintain the brand asset library and ensure consistency in usage
Administrative and Coordination Tasks
- Handle marketing documentation, budgets, and invoice processing
- Liaise with vendors, printers, and other external partners
- Coordinate internal approvals and deadlines to keep marketing projects on track
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field
- Minimum 3 years of experience in a marketing role, preferably within the FMCG sector
- Experience in food and beverage or condiment categories is a strong advantage
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