Sr. Marketing Analyst, B2B

Sr Marketing Analyst B2B

Santa Rosa, National Capital Region Career Connect

Posted 90 days ago

Job Description

Permanent

We are seeking a Marketing Automation Specialist with a proven track record in stakeholder management, marketing automation, and ideally cloud technology. This role requires a professional with at least 4-5 years of experience in managing and optimizing marketing automation processes, particularly within Salesforce Marketing Cloud and Customer Data Platforms (CDP). The specialist will work as part of a collaborative team while working as part of a global marketing stakeholders community, overseeing requests, providing training, following marketing processes, governance, and best practices. The specialist will perform tasks assigned by the Corporate Communications Support Team Manager, Marketing Automations Manager and the Global Head of Web and Marketing Technology

Responsibilities

• Primary point of contact for stakeholders across global teams, ensuring their requirements are effectively captured, prioritized, and implemented within marketing automation platforms.
• Manage the completeness of requests and related documents submitted to the marketing automation request queue.
• Campaigns management: Design and implement advanced, multi-channel marketing automation campaigns using templates, ensuring compliance with marketing governance, brand guidelines, and industry best practices, with strong knowledge of Salesforce Marketing Cloud and advanced concepts such as multi-channel campaigns, retargeting, campaign optimization.
• Training & Mentorship: Train internal stakeholders for tools and processes that the corporate communications team is responsible for; mentor and guide Level 1 Marketing Automation Specialists, sharing knowledge and providing feedback.
• Webinar & Survey management: Co-manage the configuration of webinars and surveys through company tools, providing training to marketers on how to use the tools for cross-channel promotions.
• Tool Integration management: Support tool integrations managed by the team, ensuring all processes adhere to industry best practices.
• Quality Assurance & SLA: Conduct QA on campaigns, identify errors and inconsistencies, ensure compliance with marketing processes, governance, and brand guidelines; adhere to the Marketing Automation team’s SLA with 24-hour response and timely completion of requests.
• Pro-active & Cross-functional collaboration: Support broader team objectives and collaborate with cross-functional teams for seamless campaign execution and continuous improvement.
• Trend Awareness and Process Improvement: Stay updated with marketing automation trends and suggest process improvements.

Qualifications

• Bachelor’s degree in information management, marketing, communications, or equivalent.
• Strong analytical skills with ability to collect, organize, and analyze information with attention to detail, accuracy and validity.
• Experience in web publishing and supporting technologies (HTML, CSS) is an advantage.
• 1-2 years of work exposure in HTML and CSS (mandatory).
• Experience with Stakeholder management and IT background.
• 1-2 years of work exposure in Eloqua Marketing Automation.
• Good communication skills (written and verbal).
• Fresh graduates with HTML/CSS knowledge are welcome to apply.

Benefits

• Work Arrangement: Hybrid; reporting 1-2 times per week (flexible shift) from 10:00 to 22:00 with a break.
• Provision of company tools of trade.

Data Analyst

1630 Taguig, National Capital Region Career Connect

Posted 334 days ago

Job Description

Permanent

This role will support the Data Science projects by identifying applications and contributing to Market Research with actionable data insights.

Requirements

• Bachelor’s Degree in Data Science, Statistics, Economics, or a related field.
• 2-3 years of experience in data analytics, data science, or related roles, preferably in a corporate setting.
• Proficiency in data analysis tools such as Python, R, SQL.
• Experience with data visualization software like Tableau or Power BI.
• Familiarity with machine learning concepts and statistical analysis is a plus.
• Strong ability to analyze complex data sets, identify patterns, and derive actionable insights.

Data Analyst - Product Management

Taguig, National Capital Region Aspiree Inc.

Posted today

Job Description

OVERALL RESPONSIBILITY

The Product Management Analysts analyze product performance data and communicate actions to relevant functions to improve performance across operations, sales, marketing, pricing, and other front-line functions.

KEY ACCOUNTABILITIES

• Understand product performance data in detail — sources, meaning, implications.
• Complete KPI analysis by product, service, process, and channel according to predefined KPIs.
• Communicate performance analysis to address issues with centers and functions.
• Build and improve algorithms to run data analysis on KPIs using company data.
• Suggest new KPIs and approaches to identify revenue improvement opportunities.
• Collaborate with departments to improve analysis and presentation of products.

Job Requirements and Qualifications

• Bachelor’s degree in Business, Economics, Mathematics, Statistics, Data, or related field.
• Minimum 2 years of data analytics experience.
• Strong Excel skills; SQL and Python are valued.
• Excellent writing skills for detailed reports.
• Ability to work under pressure, multitask, and collaborate with stakeholders.

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