Sr. Digital Marketing Lead

5 days ago

Metro Manila Philippines MicroSourcing Full time

Overview Join to apply for the Sr. Digital Marketing Lead role at MicroSourcing Position: Digital Marketing Lead (Senior) with Retail industry experience Work setup & shift: Onsite | Day shift Benefits Competitive Rewards: Above-market compensation, healthcare coverage on day one (plus one or more dependents), paid time off with cash conversion, group life insurance, and performance bonuses. A Collaborative Spirit: Positive and engaging work environment by participating in company-sponsored events and activities. Work-Life Harmony: Flexible work arrangements that help balance work and life. Career Growth: Continuous learning and career advancement opportunities. Inclusive Teamwork: Diversity and inclusive culture. Your Role As a Digital Marketing Lead, you will: Lead the planning, creation, editing, and publishing of digital and social media content across United Petroleum, Pie Face, and Quickstop brands. Coordinate content development with internal teams and external creatives, ensuring alignment with brand tone and strategic goals. Manage day-to-day community engagement and customer interaction across social and digital platforms. Implement long-term content calendars and national social media campaigns, including Meta ad management and local store opening activations. Report weekly and monthly on campaign performance, community management metrics and content analytics, delivering actionable insights to stakeholders. Collaborate with internal and external partners to build channel communities, drive customer engagement and achieve business objectives. Analyze trends, competitors, and customer insights to guide strategic decision-making and marketing initiatives. What You Need Bachelor's degree in Marketing, Business, Digital Marketing, or a related field. At least 3-5 years of experience in social media marketing. Strong written communication and content editing skills. Solid organizational, planning, and reporting capabilities. Ability to work independently in a fast-paced environment. Preferred skills/expertise Background in retail, QSR, e-commerce, food, or coffee-related industries. Video editing experience using Adobe Creative Suite. Strong stakeholder and relationship management skills. Data-driven decision-making with strong problem-solving ability. Commercial awareness and creativity in identifying business opportunities. About MicroSourcing With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines. Our commitment to 100% YOU MicroSourcing believes that our strength lies in the diversity and talent of our people. We foster an inclusive culture that embraces all races, genders, ethnicities, abilities, and backgrounds. We provide space for different perspectives and offer opportunities for everyone to thrive. For more information, visit *Terms & conditions apply. #J-18808-Ljbffr

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