Gain Performance Paid Media Campaign Manager

Paid Media Specialist (Google Ads)

Remote position. Posted 19 days ago. Permanent.

This is a remote position. We are seeking a skilled and results-driven Paid Media Specialist to oversee, manage, and optimize advertising campaigns on Google Ads platforms. The ideal candidate will have a strong understanding of Google Ads, audience targeting, and analytics tools, with the ability to translate marketing goals into effective campaigns that drive measurable results.

My Amazon Guy is a thriving digital marketing agency with over 500+ employees and a diverse range of clients. Our culture is dynamic, rewarding, and innovative. We are dedicated to helping our clients achieve remarkable sales growth on Amazon while ensuring their peace of mind.

• Develop, implement, and optimize Google AdWords campaigns across multiple platforms, ensuring alignment with overall business goals and maximizing ROI.
• Monitor and analyze campaign performance data, including CTR, conversion rates, and CPC, to drive continuous improvements and strategic adjustments.
• Create detailed reports on campaign performance, advertising spend, and revenue generation, offering insights for data-driven decision-making and optimization.
• Conduct in-depth keyword research and audience targeting to enhance ad relevance, ensuring the highest possible impact and engagement across Google Search, Display, and YouTube networks.
• Stay up-to-date with the latest Google Ads features, industry trends, and best practices to ensure campaigns remain innovative and competitive.
• Collaborate with cross-functional teams to align ad strategies with broader marketing objectives, providing input for integrated campaigns and content development.
• Manage ad budgets effectively, ensuring optimal allocation of resources across campaigns while maintaining cost-efficiency.
• Test and refine ad creatives, landing pages, and bidding strategies to improve campaign outcomes and user experience.
• Troubleshoot and resolve issues related to ad performance, ensuring timely and effective solutions to minimize campaign downtime or inefficiencies.
• Partner with internal teams and stakeholders to implement new tools, technologies, and automation processes that enhance ad performance and operational efficiency.

• At least 2 years of AdWords experience, demonstrating proficiency in campaign creation, optimization, and analysis.
• Strong knowledge of SEO, SEM, and Paid Search (PPC), with a solid understanding of how they interrelate.
• Google Ads certification is required to validate expertise in the platform.
• Experience working in a marketing agency is a plus.
• Technical Requirements: dual monitor setup (at least 8GB RAM) and internet speed of at least 25 Mbps.

• 40 hours a week, 8 hours a day
• Competitive base salary
• Permanent WFH setup
• Unlimited FREE access to MAG School courses and SOP Library
• Work schedule in EST (Monday-Friday)
• Opportunities for professional development and career advancement

Posted 1 day ago

Permanent. Remote position. We are seeking a skilled Paid Media Specialist (Meta) to oversee, manage, and optimize advertising campaigns on Meta platforms (Facebook, Instagram, etc.). The ideal candidate has a strong understanding of Meta’s ad products, audience targeting, and analytics tools, with the ability to translate marketing goals into effective campaigns that drive measurable results.

About My Amazon Guy: My Amazon Guy is a thriving digital marketing agency with over 500+ employees and a diverse range of clients. Our culture is dynamic, rewarding, and innovative. We are dedicated to helping our clients achieve remarkable sales growth on Amazon while ensuring their peace of mind.

Key Responsibilities:

• Develop, implement, and manage Meta ad campaigns that align with business objectives.
• Conduct audience research and create detailed targeting strategies to reach the right users.
• Craft compelling ad creatives, including visuals and copy, in collaboration with the design and content teams.
• Monitor and analyze campaign performance, providing insights and recommendations for optimization.
• Manage ad budgets, ensuring efficient allocation of resources to maximize ROI.
• Stay updated with Meta’s latest advertising trends, tools, and platform updates.
• Generate regular performance reports to communicate results and insights to stakeholders.
• Conduct A/B testing to identify the most effective strategies for ad placement, messaging, and design.

Requirements:

• Proven experience managing Meta advertising campaigns (2-3 years preferred).
• Strong knowledge of Meta Ads Manager, Business Suite, and analytics tools.
• Experience with audience segmentation, retargeting, and lookalike audiences.
• Excellent analytical and communication skills.
• Familiarity with other paid media platforms is a plus.
• Meta Advertising certification is a plus.
• Dual monitor setup (8GB RAM) and at least 25 Mbps internet speed.

Benefits:

• 40 hours a week, 8 hours a day
• Competitive base salary
• Permanent WFH setup
• Unlimited FREE access to MAG School courses and SOP Library
• Work schedule in EST (Monday-Friday)
• Opportunities for professional development and career advancement