Head of TikTok Shop and Creator Content

4 weeks ago

Metro Manila Philippines 310 Nutrition Full time

Head of TikTok Shop & Creator Content Job Type: Full Time, Onsite Department: Operations Reporting to: CEO Role Overview The Head of TikTok Shop & Creator Content is a leadership role to spearhead the TikTok affiliate marketing and creator content initiative focused on shoppable short videos and live-stream commerce. The position is based in White Plains, Quezon City, operating from the in-house studio. Ideal Candidate Profile 5+ years in digital or influencer marketing with e-commerce experience and hands‑on TikTok Shop Deep understanding of TikTok creator ecosystem, algorithm, and affiliate marketing Strategic and data‑driven mindset with strong leadership and execution skills Comfortable collaborating with AI‑driven workflows and innovation Networked in Philippine creator and agency communities Key Responsibilities Develop and execute a TikTok commerce strategy centered on affiliate marketing and live selling Recruit and manage TikTok creators and affiliates to produce shoppable content Lead content strategy for videos and live streams, guiding creators with trending formats Monitor KPIs and refine strategy using TikTok analytics for performance optimization Collaborate with the AI Coach to automate and scale workflows using AI agents Qualifications & Requirements Bachelor’s degree in Marketing or related field 5–7 years of relevant experience in social commerce or influencer marketing Strong analytical, communication, and leadership abilities In‑depth familiarity with TikTok Shop, Live Shopping, and Spark Ads Tech‑forward mindset and openness to AI‑based process optimization Summary The Head of TikTok Shop & Creator Content will architect the TikTok commerce ecosystem for the company — building scalable creator systems and leading performance‑driven content output. Over time, this role evolves into an AI‑empowered content operations leader, shaping how the brand integrates #J-18808-Ljbffr

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