Marketing Analyst

Senior Digital Marketing Insights Analyst

Job Description

We are seeking a detail-oriented, curious and passionate Senior Digital Marketing Insights Analyst to join the Marketing Analytics and Performance Transformation team under Industrial Automation Business. This role centers on supporting web analytics and broadening its scope to include digital marketing analytics across social media, email campaigns, and paid advertising, with the aim of improving user engagement and driving conversions.

Responsibilities

• Web Analytics: Ensure accurate web tracking setups using Google Analytics, GA4, and other relevant tools; monitor user behavior and site performance;Analyze website performance data to generate insights that enhance paid media strategies, SEO, and CRO; conduct A/B and multivariate testing; provide actionable insights to improve UX and ROI.
• Digital Marketing Analytics: Track and analyze KPIs across digital marketing channels; develop attribution models for multi-channel campaigns; generate actionable insights from customer behavior data.
• Dashboard: Create dashboards and reports to help teams make data-driven decisions.
• Trend: Stay updated on the latest trends in digital marketing and analytics technologies.

Qualifications

• Bachelor's degree in marketing, economics, statistics, data science, IT or related field (required)
• Minimum 3 years of experience in web analytics, digital marketing analytics, or similar roles
• Proficiency in web analytics tools (e.g., Google Analytics 4, Adobe Analytics, Looker Studio, Semrush) or similar tools
• Familiarity with SEO, SEM and online marketing strategies is a plus
• Knowledge of SQL or other data query languages is a plus

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Posted 1 day ago

Job Description

MARKETING ANALYST

Join a growing and evolving eCommerce company. The Marketing Analyst will shape marketing strategies and analytics best practices, driving traffic by reviewing data, developing analytics, and delivering recommendations to continually improve marketing campaigns. The role supports the consumer lifecycle, including online conversion analytics, product profitability and pricing, customer behavior analysis and segmentation.

Responsibilities

• Prepare ad-hoc KPI, pricing and product performance reports
• Monitor, identify, analyze, and interpret trends in complex data sets
• Review marketing efforts and identify elements that drive performance
• Develop actionable insights and strategic direction for marketing
• Identify customer trends and data-driven responses to guide strategy
• Conduct quantitative analysis and statistical modeling
• Make data-backed strategic recommendations
• Collaborate with cross-functional teams to grow revenue and margins
• Perform other duties as assigned

Requirements

• Bachelor’s degree in a quantitative/analytical field; Master’s preferred
• 4+ years of relevant experience
• Experience with Excel and SQL; proficient in analytics tools
• Strong math, statistics, and data mining skills
• Comfort with large data sets; problem-solving and communication skills
• Experience with R or Python; BI tools experience a plus
• Onsite work in designated location; region restrictions apply

What You Will Get

• Competitive salary DOE
• HMO coverage
• Group life insurance
• Paid leaves and leave cash conversion
• Annual merit increases
• Travel opportunities for training/relocation
• Conferences, trainings, team events and more
• Career growth and collaboration with executives
• UX input and strategy contributions
• Parking and PTO/sick time

This advertiser has chosen not to accept applicants from your region.

Posted 1 day ago

Job Description

Various Marketing Analyst roles across regions and industries, including eCommerce, healthcare, real estate, and education. Each listing describes responsibilities such as data analysis, campaign performance measurement, stakeholder coordination, and data-driven decision support. Qualifications generally include 1–4+ years of marketing analytics experience, proficiency with Excel and analytics tools, ability to translate data into actionable insights, and willingness to work onsite or remotely depending on location.

Common Responsibilities

• Deliver analytics and reporting to support marketing and product strategies
• Provide ad hoc analysis across sales, product, and marketing initiatives
• Evaluate customer behavior, market conditions, and competitor performance
• Collaborate with marketing teams for targeted communications and ROI improvements
• Develop dashboards and reporting to optimize performance

Common Qualifications

• Bachelor’s degree in a quantitative/marketing-related field
• 2–4+ years of experience; SQL, Excel, and analytics tools
• Strong communication and stakeholder management
• Ability to work in fast-paced environments

This advertiser has chosen not to accept applicants from your region.