Senior Email Marketing Manager

Senior Email Marketing Manager (Salesforce Marketing Cloud) Location: BGC, Taguig. Work setup: Onsite | Dayshift. Why join MicroSourcing? Competitive Rewards: above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time‑off, group life insurance, and performance bonuses. A Collaborative Spirit: participate in company‑sponsored events and activities. Work‑Life Harmony: flexible work arrangements. Career Growth: continuous learning and advancement opportunities. Inclusive Teamwork: celebrate diversity and inclusive culture. We’re building a new team to support Australia’s dynamic challenger in the telco space, committed to redefining customer experiences. Join us on this exciting journey and grow your career with a company leading the telecommunications industry. About The Role We’re seeking a Senior Email Marketing Manager to take ownership of our email strategy and develop marketing outcomes and people. As the go‑to expert in Salesforce Marketing Cloud (SFMC), you’ll lead design and execution of sophisticated campaigns while mentoring and training a growing team of marketing specialists. Key Responsibilities Strategic Campaign Leadership: Own the email marketing roadmap—designing and delivering multi‑touch, multi‑channel campaigns that drive engagement, conversion, and revenue growth. Mentorship & Training: Build capability in SFMC, Journey Builder, and email marketing best practices; establish documentation, playbooks, and training resources to ensure continuous team development. Lead Nurture & Journey Optimisation: Architect advanced nurture streams and automated journeys to guide prospects through the funnel and deepen customer relationships. Performance Optimisation: Champion experimentation—leading A/B testing, data‑driven optimisation, and continuous improvement across all campaigns. Audience Personalisation at Scale: Leverage segmentation, dynamic content, and data insights to deliver personalised, impactful communications. Compliance & Deliverability: Ensure all campaigns meet best practices and regulatory standards (Spam Act, Privacy Act, and Australian Consumer Law), safeguarding brand reputation and inbox placement. Reporting & Stakeholder Management: Translate data into insights—presenting performance outcomes and recommendations to senior stakeholders and influencing wider digital marketing strategy. What You Bring Essential Skills & Experience Bachelor’s degree in Marketing, Communications, or equivalent practical experience. 5+ years progressive experience in email marketing, at least 3 years hands‑on in SFMC. Proven success in leading, mentoring, or training marketing teams. Strong track record of building and managing high‑impact nurture programs and automated journeys. Deep knowledge of email marketing best practices, compliance, and deliverability. Analytical mindset, comfortable with data and using it to drive decisions. Exceptional communication and collaboration skills. Highly Desirable Salesforce Marketing Cloud Email Specialist or Consultant certification. Experience in scaling marketing operations and creating documentation/playbooks. Knowledge of Marketo or Marketing Automation tools. About MicroSourcing With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines. Our Commitment to 100% YOU MicroSourcing firmly believes that our company’s strength lies in our people’s diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive. For more information, visit Terms & conditions apply #J-18808-Ljbffr