Brand Communication Executive

3 months ago


Parañaque, Philippines Sonak Corporation Full time

Responsibilities:1. Accountable for developing and executing comprehensive year-long 360 communication plans for the assigned brand. This role involves collaborating closely with management to address marketing-related issues while fostering positive and productive working relationships with all team members.2. Oversee the alignment of brand direction and take proactive measures to develop and suggest integrated advertising, as well as new media strategies and programs in accordance with the global marketing plan.3. Evaluate and coordinate financial viability through collaboration with the finance team, correlating investments with projected sales. Provide recommendations aligned with the agreed-upon financial thresholds.4. Work closely with Regional Brand for local marketing campaign proposals and concerns.5. Being always relevant to the sports industry by continuously conducting research andcommunication to expand the market share.Qualifications:1. Has strong verbal and written communication skills2. Preferably 2-3 years of working experience in the related industry3. Knowledgeable in Marketing and Public Relations4. Must be highly motivated, detail-oriented, creative and innovative5. Possess good time management skills6. Amenable to work beyond workings hours7. Amenable to travel locally and internationally when need arises



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    RESPONSIBILITIES • Develop Comprehensive PR and KOL Strategy: Craft a year-long PR and KOL strategy in alignment with brand campaigns set by the regional team, ensuring consistent brand messaging and maximum exposure. • Media Relationship Management: Forge strong relationships with media titles, negotiating coverage and ad placements to amplify brand...


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    Responsibilities: 1. Accountable for developing and executing comprehensive year-long 360 communication plans for the assigned brand. This role involves collaborating closely with management to address marketing-related issues while fostering positive and productive working relationships with all team members. 2. Oversee the alignment of brand direction...


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    Responsibilities: 1. Accountable for developing and executing comprehensive year-long 360 communication plans for the assigned brand. This role involves collaborating closely with management to address marketing-related issues while fostering positive and productive working relationships with all team members. 2. Oversee the alignment of brand direction...

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