Data Storytelling Manager

1 month ago


Manila, National Capital Region, Philippines Globe Telecom Full time


At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal. Job Description Reports to the Customer Data Science Manager.

Should be able to harness and have expert skills on data science, learn the business unit being supported, learn new technologies and approaches to the initiatives of the team and should be cooperative and participative in group discussions in presenting results of the studies. The role will help Prepaid Mobile brands understand customer behavior through data analytics to create more value and customer satisfaction. Some of the initiatives are understanding how customers purchase promos, how they are affected by several lockdowns due to pandemic, how digital they have become with staying at home most of the time.

There are also customer segmentation studies that need to be done in relation to understanding how customer behaviors change over time. DUTIES AND RESPONSIBILITIES: Data Mapping 1. Coordinate with Data Build Team on business requirements mapping on new and change requirements (new product SKUs, new data ingest related to studies requested

2. Ensure new data ingest is usable for In-depth Customer Analytics requirements In-depth Customer Data Analytics & Storytelling

1. Work with Brands (Mainstream), CLM and CMS teams to frame the right business questions to understand state of business & customers - answerable via Analytics. 2. Enable deep and holistic understanding of the customer via profiling – demographic, geographic, behavioral, psychographic 3. Cohort analyses, pre & post – to answer adhoc business questions / post mortem for all commercial CFUs (Mobile, Broadband, SG / EG), channels & enabling units (ie CLM, CMS)

4. Leverage and integrate both internal and external data to provide holistic insights and stories to answer pertinent business questions. 5. Apply data mining techniques to enable understanding of target market profile for commercial business initiatives. Business User / Stakeholder Education

1. Lead user and stakeholder education on the ways to read results of deep dive customer analytical studies 2. Help Stakeholders turn general business question into much more targeted, actionable questions for better and correct analytical framework set up REQUIREMENTS: At least 5 years experience in business intelligence or Analytics Strong knowledge in marketing and track record in connecting Analytics with business / marketing applications & use cases

Proficiency in visualization tools such as Tableau, Power BI, SAS Visual Analytics, Google Data Studio
Programming expertise on the following languages: SAS, Visual Basic, Open Sources (Python, R), SQL.

Knowledge in Java a plus.
Proficient in Microsoft Word, Excel & Powerpoint.
Problem Solving & complexity
Understanding of end-to-end Data Science / Analytics practice Graduate of Bachelor's Degree in Statistics, Math, IT, Computer Science, Make

Your Passion Part of Your Profession.

Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.

Globe Telecom, Inc. (Globe) is the leading Telecommunications company in the Philippines and the purveyor of the Filipino digital lifestyle. We provide cellular, broadband and mobile data services by focusing on enriching our content offerings amid customers' growing preference for multimedia platforms across multiple screens and devices. We want to enrich lives through communications by simplifying technology, so that we bring customers closer to what matters most.

Globe was also recognized as one of the Top companies to work for in Asia by Asia Corporate Excellence & Sustainability (ACES) Awards and Best Employer in the Telco category by Stevie's New York.

Our principal shareholders are Ayala Corp. and Singtel, both industry leaders in their respective countries and in the region. We are also a member of Bridge Alliance, Asia Pacific's leading mobile alliance of 36 mobile carriers. Purpose

In everything we do, we treat people right to create a Globe of Good. Vision

We see a Philippines where families' dreams come true, businesses flourish, and the nation is admired. Mission We create wonderful experiences for people to have choices, overcome challenges, and discover new ways to enjoy life.


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