Manager, Web Management

2 weeks ago


Paranaque City, Calabarzon, Philippines Solaire Resort and Casino Full time

POSITION SUMMARY

This role will oversee a team of analysts and developers, focusing on continually upgrading our online presence, analyzing traffic flow, and optimizing conversion ratios. The ideal candidate will have a strong background in digital marketing, web management, and team leadership, with a deep understanding of website optimization, analytics, and best practices, will work closely with cross-functional teams and stakeholders to ensure our web presence aligns with overall marketing objectives and delivers a seamless, engaging experience for users.

ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Lead and manage the overall web management strategy for the integrated resort, ensuring a consistent, high-quality online presence that aligns with brand guidelines and marketing objectives
  • Oversee a team of analysts and developers, providing guidance and support in areas such as website optimization, analytics, and best practices
  • Collaborate with cross-functional teams and stakeholders to identify opportunities for enhancing our online presence, driving traffic, and increasing conversion ratios
  • Develop and implement strategies for ongoing website optimization, including user experience improvements, SEO enhancements, and content updates
  • Monitor, analyze, and report on website performance metrics, identifying trends and opportunities for improvement
  • Ensure the website adheres to all legal, regulatory, and industry standards, including accessibility, privacy, and security requirements
  • Manage the digital marketing budget, tracking expenditures and ensuring alignment with overall marketing goals and objectives
  • Stay current with industry trends, tools, and best practices related to digital marketing, web management, and analytics, continually refining strategies and approaches for optimal results

REQUIREMENTS

  • Bachelor's degree in Marketing, Business, Information Technology, or a related field.
  • 10+ years of experience in digital marketing and web management, with a proven track record of success in leading teams and driving results
  • Strong understanding of website optimization, analytics, SEO, and best practices.
  • Excellent leadership and team management skills, with the ability to motivate and develop team members.
  • Proficient in web analytics tools, content management systems (DRUPAL), and other relevant digital marketing tools and technologies
  • Strong communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and stakeholders
  • Analytical and data-driven mindset, with the ability to draw insights from website performance metrics and make strategic decisions based on data
  • A proactive, results-oriented approach, with the ability to adapt to new challenges and learn new skills quickly
Employer questions

Your application will include the following questions:

Do you have experience with Search Engine Optimisation (SEO)?


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