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Content Writer
2 weeks ago
As a Content Writer, you will play a pivotal role in crafting compelling and informative content that educates, engages, and inspires our target audience. You will collaborate closely with our marketing and research teams to develop content that effectively communicates our ESG product's value and highlights our commitment to sustainable businesses.
RESPONSIBILITIES
- Research and stay updated on industry trends, regulations, and best practices related to our niche and products.
- Develop high-quality written content for various platforms, including website articles, whitepapers, case studies, and social media posts.
- Collaborate with internal stakeholders to ensure content aligns with brand messaging and objectives.
- Optimize content for SEO to improve search visibility and drive organic traffic.
- Proofread and edit content to ensure accuracy, clarity, and adherence to style guidelines.
- Monitor content performance metrics and user feedback to identify opportunities for improvement and optimization.
- Stay informed about emerging ESG issues and communicate relevant insights to internal teams.
QUALIFICATIONS
- Bachelor's degree in English, Communications, Marketing, Business Administration, or a related field.
- Proven experience (at least 2 years) as a content writer, preferably for SaaS, B2B, or tech.
- Excellent writing and editing skills with a keen eye for detail and accuracy.
- Ability to translate complex concepts into clear and engaging content for diverse audiences.
- Proficiency in SEO best practices and content optimization techniques.
- Experience with content management systems (CMS).
- Strong research skills and ability to synthesize information from multiple sources.
- Excellent time management and organizational skills, with the ability to meet tight deadlines.
- Creative thinking and a passion for driving positive change through effective storytelling.
- Works well independently or with a team
- Open to criticism and objective feedback
OTHERS
- For a temporary work-from-home set-up. Work tools will be provided.
- Successful completion of employment verification check and a valid NBI clearance will be required.
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