Marketing Communications Officer

2 weeks ago


Pasig, National Capital Region, Philippines COL Financial Group Full time
  • Creates and develops customer campaigns to increase engagement and to build loyalty and advocacy among existing clients, thereby increasing their lifetime value
  • Writes, develops and disseminates corporate marketing materials to:
Marketing Communications Officer

Responsibilities:
  • Creates and develops customer campaigns to increase engagement and to build loyalty and advocacy among existing clients, thereby increasing their lifetime value
  • Writes, develops and disseminates corporate marketing materials to:
- Guide customers on investing and trading, along with their respective customer journeys and investor journeys - Deepen the relationships with current customers - Launch new products and services - Build the company's brand and reputation - Manage any crisis
  • Manages and updates the content of the user/client pages in the COL website/platform
  • Produces relevant, valuable and engaging content for the different customer touchpoints, consistent with the Brand Equity, Brand Voice, and Brand Visual Identity
  • Coordinates and collaborates with other business segments in the creation, production and dissemination of contents for customers
  • Develops and produces client events, including company's regular briefings and summits
  • Monitors and reports on all customer campaigns and their effectivity, and provides input and analysis on the campaigns to improve subsequent Customer Engagement initiatives
Requirements:
  • Bachelor's Degree in Communications, Marketing, or any related course is an advantage but not a requirement
  • Preferably with at least 3-5 years of direct marketing communications experience, including direct experience in crafting and executing marketing campaigns especially for customer engagement efforts
  • Must be an excellent writer, and should have an eye for design
  • Knowledge and experience in digital media planning and buying, advertising, and/or marketing is an advantage
  • Knowledge and experience in the finance industry is not necessary but is an advantage
  • Experience in leading teams is an advantage
  • Must be willing to work on a hybrid work set up at Ortigas, Pasig City
«Back to List of Career Opportunities Contact Us

Interested and qualified candidates may contact us through:

2703C East Tower, Tektite Towers, Exchange Road, Ortigas Center, Pasig City 1605 Philippines

More than just a portal for you to trade, COL Financial is a partner fully committed to help you invest wisely in the stock market.By working with us, you gain immediate access to everything you need to help you succeed.

Tel: | Fax: | or Email us

PSE Trading Participant; SCCP and SIPF Member

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