Marketing Communications Manager

2 weeks ago

Manila, National Capital Region, Philippines ViVA COMMUNICATIONS INC. Full time

Basic Purpose/Job Summary

To be responsible in planning, developing, executing, and implementing marketing communications strategies

Qualifications:

  • Candidate must possess a degree in Business Management or any equivalent
  • Must have at least 5 years of experience in media/corporate partnerships, sponsorships, and tie-ups, with digital marketing as a core skill.
  • Must be able to establish exhibitor relations, local marketing, mall tours to complement press releases, and tie-ups with media platforms for purposes of promoting local and foreign film releases, events, and other similar events
  • Must be a strategic and creative thinker and possess keen analytical skills
  • Must be able to work and negotiate with clients on budgets, timelines, and expectations
  • Must have an existing network of accounts
  • Must be highly interested in films
  • Must have a good command of the English and Tagalog language, both oral and written
  • Must be highly organized and with keen attention to details
  • With strong interpersonal skills, cutting across all levels of an organization
  • Must be resourceful, have initiative, and possess strong leadership skills
  • Self-starter, results-oriented and hardworking
  • Must be adaptable and flexible
  • Must thrive under pressure
  • Must be willing to work long hours
  • Must be willing to work in Ortigas Center, Pasig City

Responsibilities:

  • Confers, coordinates, and collaborates with other department heads and affiliate companies for group-wide projects
  • Plans and sets directions for marketing campaigns and oversees their implementation
  • Responsible for campaign planning, media planning, and budgeting
  • Presents campaign plans, materials, and budget proposal for approval
  • Coordinates with the Creative Department for the production of tri-media advertising materials and promo collaterals which involves the submission of marketing briefs; views and gives preliminary approval
  • Regularly prepares and submits reports, promos, and flight plans to foreign licensors for approval
  • Communicates with foreign licensors – marketing counterparts regarding various marketing concerns
  • Seeks out media support and non-revenue generating tie-ups from potential sponsors
  • Meets with radio, print, TV representatives, sponsors, theater marketing and operations manager, and suppliers from time to time
  • Attends local and foreign movie previews, press screenings and premiers, pictorials and special shoots, special events, etc.
  • Monitors and analyzes market competition which may involve theater visits, trade checks, poring over media reports, clippings, and research materials
  • Checks and approves petty cash and cash advance liquidations submitted by the staff, payment requests for suppliers, timesheets/OT and leave requests, and media placements/booking requests.
  • Supervises the marketing assistants in negotiating and securing the best rates from suppliers
  • Works on special projects which demand hands-on involvement from planning to completion
  • Performs other tasks that may be assigned from time to time

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