Senior Marketing Communications Specialist

2 weeks ago

Makati City, National Capital Region, Philippines Trends Group Inc. Full time

Purpose

In your role as a Senior Marketing and Communications Specialist at Trends Group Inc., you'll play a vital role within our internal marketing team. Your contributions will be pivotal in crafting and implementing strategic marketing and communication plans. This position offers an exhilarating chance to immerse yourself in our organization's vibrant atmosphere, where your innovative ideas, strategic acumen, and communication prowess will shape our brand's visibility and interaction.

Duties and Responsibilities

Campaign Development and Execution:

  • Collaborate with cross-functional teams to create and execute integrated marketing and communication campaigns in line with company objectives and budgets
  • Develop detailed marketing briefs that align with brand guidelines and target audience personas.
  • Oversee campaign implementation across diverse channels, including digital, (website, social media, email marketing, paid advertising), print, and events while ensuring coherence and consistency.
  • Manage campaign budgets and timelines, ensuring projects are delivered on time and within budget.
  • Track and analyze campaign performance data, using insights to optimize campaigns and improve ROI.
  • Use marketing automation and analytics software, such as HubSpot, Marketo or Pardot.

Digital Marketing:

  • Support the development and execution of digital marketing strategies, including social media management, email campaigns, and online advertising.
  • Monitor and analyze social media metrics, engagement, and trends.

Brand Management:

  • Uphold and enhance the company's brand identity, ensuring consistency across all communication materials and platforms.
  • Develop and enforce brand guidelines to maintain a cohesive and distinctive brand image.

Content Creation and Copywriting:

  • Maintain brand voice and messaging consistency across all communication channels.
  • Collaborate with design teams to create visually appealing and compelling content.
  • Help to review press releases, social media posts, website copy, blogs, white papers, and marketing collateral.

Market Research and Analysis:

  • Conduct thorough market research to identify industry trends, competitor activities, and company opportunities.
  • Analyze campaign performance data and metrics, providing actionable insights and recommendations for optimization.
  • Stay informed about industry developments and propose adjustments to strategies as needed.

Client Relationship Management:

  • Serve as a key liaison between internal teams and stakeholders, ensuring effective communication and addressing company needs.
  • Present campaign updates, discuss strategies, and gather feedback in internal meetings.
  • Collaborate with different departments to understand their goals and objectives, aligning communication strategies accordingly.

Event Coordination:

  • Contribute to planning and executing company events, product launches, and promotional activities.
  • Coordinate logistics, manage vendor relationships, and ensure seamless event execution.

Media Relations:

  • Build and nurture relationships with media outlets, journalists, and influencers.
  • Draft press releases and media pitches, coordinating outreach efforts.
  • Monitor media coverage and prepare reports for internal stakeholders.

Minimum Qualifications

  • Bachelor's degree in Marketing, Communications, Public Relations, Advertising, Sales or a related field
  • 10+ years of proven experience in strategic marketing and communications roles, showcasing expertise in developing and executing successful campaigns and managing communication initiatives simultaneously. Background in enterprise technology is an advantage.
  • Strong leadership and team management skills, with the ability to inspire and motivate team members
  • In-depth knowledge of current digital marketing trends, tools, and analytics to drive effective digital strategies
  • Excellent written and verbal communication skills with a keen eye for detail
  • Proven ability to build and maintain relationships with media contacts and industry influencers, contributing to positive media coverage and brand influence
  • Strategic thinker with a results-oriented mindset and the ability to drive initiatives from conception to completion
  • Excellent organizational and project management skills
  • Ability to work collaboratively in a fast-paced, deadline-driven environment while fostering teamwork and achieving objectives efficiently
  • Familiarity with media monitoring tools (e.g. Meltwater, Media Meter), social media listening tools (e.g. Sprout Social, Brandwatch) and website analytics tools (e.g. Google Analytics, Adobe Analytics)

#J-18808-Ljbffr

  • Marketing Communications Manager

    2 weeks ago

    Makati City, National Capital Region, Philippines DHL Express Full time

    YOU TACKLE FOR QUALITY AND GREAT SERVICE. THIS WILL IMPROVE THE LIFE OF OUR CUSTOMERS.Would you like to become part of the world's most international company in the world?A company that pioneered cross-border express delivery in 1969 and is now active in more than 220 countries and territories worldwide. Do you want to be part of a company that connects...

  • Senior Brand Officer

    2 weeks ago

    Makati City, National Capital Region, Philippines HOVER SENIOR LIVING COMMUNITY Full time

    Select how often (in days) to receive an alert: Senior Brand Officer (Smart Bro Prepaid) Location: Makati, Fourth District, Philippines Date: May 30, 2024 QualificationsAt least 6 years related experience in Marketing or Product or brand management preferably 3 years as brand officerDuties and ResponsibilitiesFUNCTIONAL DUTIES & RESPONSIBILITIES:1....

  • Marketing Manager

    2 weeks ago

    Quezon City, National Capital Region, Philippines M2.0 Communications Inc. Full time

    Posted 3 days ago and deadline of application is on 31 JulRecruiter was hiring 6 hours agoJob DescriptionAs a Marketing Manager specializing in Email Marketing, SEO, and Communications at 7Gen, you will play a pivotal role in enhancing the success of our diverse range of products across multiple companies. You will work closely with cross-functional teams,...

  • marketing & communications specialist

    2 weeks ago

    Mandaluyong City, National Capital Region, Philippines Copylandia Foundation Inc. Full time

    Marketing Communications (Marketing & Communications) The person who will be hired is responsible for creating marketing content and developing visual assets to be used for marketing materials, advertising, promotion, and online presence.Essential Duties and ResponsibilitiesCreate graphics, tables, charts, videos, logos, and illustrations for various types...

  • Content & Communications Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines TASQ Staffing Solutions Full time

    As a Content and Communication Specialist, the core responsibility is to strategically manage and elevate theorganization's brand image. This role involves crafting compelling narratives, engaging with internal and externalstakeholders, and using various channels to deliver impactful messages consistently.Said position will be at the forefront, steering the...

  • Market Specialist I

    2 weeks ago

    Makati City, National Capital Region, Philippines Market Fresh Gourmet Full time

    Place of Assignment: Business Development and Communications GroupMonthly Rate: Php 31,320.00Mode of Employment: Contract of ServiceNo. of Vacancy: One (1)Opening Date: MAY 14, 2024Closing Date: MAY 24, 2024Qualification Standards:Education: Bachelor's degree in Communication, or any degree relevant to the job Experience: One (1) year of relevant...

  • Head of Communications, Branding and Marketing

    2 weeks ago

    Makati City, National Capital Region, Philippines Michael Page Full time

    About Our Client Leading European universal bank with global activities and the purpose to empower people to stay a step ahead in life and in business. Offering retail and wholesale banking services, more than 60,000 colleagues are here to make a difference by providing a superior customer experience to around 37 million customers, corporate clients and...

  • Marketing Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines Seller Interactive Full time

    Are you tired of commuting day in and day out? Longing for the freedom and flexibility of remote work, but worried about missing out on the social connections with your coworkers? Well, get ready for the best of both worlds When you join our team, you'll experience the power of collaboration and the warmth of a supportive community, all from the comfort of...

  • Senior Specialist, Graphics and Multimedia

    2 weeks ago

    Mandaluyong City, National Capital Region, Philippines Emerson Full time

    Senior Specialist, Graphics and Multimedia (Hybrid)Senior Specialist, Graphics and Multimedia (Hybrid) Email Emerson's 133 years of history have been filled with achievements and challenges that have driven innovative thinking and bold transformations, molding us into the company we are today. By joining us as a Senior Specialist, Graphics and Multimedia,...

  • Account Director

    2 weeks ago

    Makati City, National Capital Region, Philippines Dominguez Marketing Communications Inc. Full time

    We at Dominguez Marketing Communications Inc., one of the leading and most respected public relation agencies in the Philippines is currently looking for creative, innovative and passionate individuals to join our remarkable team. Dominguez Marketing Communications, a leading PR agency in the Philippines is currently seeking a PR Associate to support in...

  • Account Manager

    2 weeks ago

    Makati City, National Capital Region, Philippines Dominguez Marketing Communications Inc. Full time

    We at Dominguez Marketing Communications Inc., one of the leading and most respected public relation agencies in the Philippines is currently looking for creative, innovative and passionate individuals to join our remarkable team. Dominguez Marketing Communications, a leading PR agency in the Philippines is currently seeking a PR Associate to support in...

  • Marketing Specialist

    4 weeks ago

    Makati City, National Capital Region, Philippines MSD Full time

    Job DescriptionMARKETING SPECIALISTOVERALL OBJECTIVEResponsible for planning, development and implementation of marketing strategies to generate higher levels of company businessSALES ATTAINMENT/SALES GROWTHDevelops marketing plans in order to achieve agreed sales and area development targets and ensures their implementation among all concerned.Monitors...

  • Marketing Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines MSD Full time

    Job DescriptionMARKETING SPECIALISTOVERALL OBJECTIVEResponsible for planning, development and implementation of marketing strategies to generate higher levels of company businessSALES ATTAINMENT/SALES GROWTHDevelops marketing plans in order to achieve agreed sales and area development targets and ensures their implementation among all concerned.Monitors...

  • Marketing Specialist

    4 weeks ago

    Makati City, National Capital Region, Philippines MSD Full time

    Job DescriptionMARKETING SPECIALISTOVERALL OBJECTIVEResponsible for planning, development and implementation of marketing strategies to generate higher levels of company businessSALES ATTAINMENT/SALES GROWTHDevelops marketing plans in order to achieve agreed sales and area development targets and ensures their implementation among all concerned.Monitors...

  • Social Community Lead

    2 weeks ago

    Makati City, National Capital Region, Philippines Ogilvy Full time

    Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry. About the RoleThe Social Community Management Lead will be a crucial part of...

  • Senior Accountant

    2 weeks ago

    Quezon City, National Capital Region, Philippines M2.0 Communications Inc. Full time

    Posted 5 days ago and deadline of application is on 21 JunRecruiter was hiring 8 days agoJob DescriptionWe are seeking a highly skilled and experienced Senior Accountant specializing in tax compliance to join our team. The Senior Accountant will be responsible for ensuring the accurate and timely preparation, review, and filing of tax returns, as well as...

  • Content Marketing Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines Content Hacker & Co. Full time

    (Freelance, Full-Time — Fully Remote opportunity)Job DescriptionYou'll work closely with our content team to create content for blog and feature articles, social media, and brand campaigns while bringing fresh ideas to the team.We're looking for fresh and driven young minds that can create compelling content to join our Content Team. The Content Marketing...

  • Marketing Channel Manager

    2 weeks ago

    Makati City, National Capital Region, Philippines Latte Marketing Full time

    Experience with Public Relations and media relations.Can create end to end campaigns.Experience with creating quality channels, looking for quality channels, and monitoring performance.Knows how to make something (product, brand, service) viral/publicity campaigns.Experience with email marketing, Pay-Per-Click Marketing, Social Media Marketing, Affiliate...

  • Market Specialist I

    2 weeks ago

    Makati City, National Capital Region, Philippines Credit Information Corporation Full time

    Place of Assignment: Business Development and Communications GroupMonthly Rate: Php 31,320.00Mode of Employment: Contract of ServiceNo. of Vacancy: One (1)Opening Date: MAY 14, 2024Closing Date: MAY 24, 2024Qualification Standards:Education: Bachelor's degree in Marketing, Sales, Finance, IT, or a related field Experience: One (1) year of relevant...

  • Digital Marketing Specialist

    2 weeks ago

    Makati City, National Capital Region, Philippines Hostari Full time

    Hostari is a game server hosting platform that aims to provide game servers that are reliable, customizable, and instantly ready. Hostari's users are diverse, coming from different age groups with different backgrounds. Main competitors are Gportal, Hosthavoc, Server Nitrado, and Shockbyte.As a Digital Marketing Specialist, you will be responsible for...