Media Research Officer

4 weeks ago

Metro Manila, Philippines RADIO MINDANAO NETWORK, INC. Full time

JOB SUMMARY

The Media Research Specialist manages the process in conducting research studies to produce relevant data in support for the initiatives of each station operations and also extend support to the MMV sales/marketing for strategic and data support on client presentations. Primarily, it helps in the planning, data generation, data processing, report writing, post-evaluation and monitoring of research studies and projects. He / She ensures the smooth implementation of each research project.

 

RESPONSIBILITIES

Take charge on research data interpretation, analysis and report presentation to internal and external clientsCoordinate with third-party research subcontractors and suppliers in overseeing research fieldwork activities and projectsPrepare methodologies, questionnaires, write and discuss research proposals for station needsPrepare, request and liquidated for each research project budgetPrepare fieldwork instructions and sample structures for each research projectMonitor field briefing, operations and progressPrepare coding and punching instructions and tabulation specifications for data processing and analysisManage the day-to-day field work and operations, ensuring that projects are completed on-timeTake initiative in seeking resources/assistance, suggest corrections while ensuring the project executed within the schedule timeline and budgetParticipate in regular review/feedback of systems, procedures and any operations concerns with the end goal of improving productivity and cost efficiencyExtraction and data mining from various research tools, softwares and databases, including but not limited to Kantar and Nielsen mediaBuilding and maintaining research databasePerform other related functions that may be assigned

 

REQUIREMENTS

Strong command of both verbal and written Filipino and English language; preferably with knowledge and mastery of one local dialect: Ilokano, Bicolano, Waray, Hiligaynon, Cebuano, Chavacano, etc.Computer literate; efficient user of Google and MS Office (particularly Excel and PowerPoint)Comfortable in interacting with different local cultures across the countryComfortable with servicing internal customers and learning analysis and techniquesGood knowledge of the characteristics of relevant markets and awareness of their needs Ability to design and execute multiple research projects simultaneouslyDisciplined, flexible and able to work under pressure and tight deadlinesGood organizational and time management skillsQuick learner of analytical and statistical tools / softwaresStrong attention to detail / observantStrategic thinker with strong analytical skills for data dnalysis and report writingExcellent numerical skillsExcellent presentation skillsMust be willing to work under minimum supervision and under time pressureMust be willing to go on fieldwork and work long hours, and during holidays and weekends (if deemed necessary)Willing to travel on various provincial areasAmbition and desire to succeedGood moral character

 

QUALIFICATIONS

Fresh Graduate / 1 – 3 years of research experience in a media / market research or related agency or companyUniversity degree in Mass Communication, Broadcast Communication, Communication Research, Communication, Advertising/Media, Business Administration, Marketing, Economics, Statistics, Data Science or any related field

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