Communications Specialist

2 weeks ago

Makati City, National Capital Region, Philippines Consistent Frozen Solutions Corporation Full time

The Communications Specialist serves as the company's voice, crafting compelling messages that shape how we are perceived both externally and internally. They lead public-facing communications such as press releases, corporate stories, and PR initiatives while also ensuring internal communications are clear, engaging, and aligned with our goals.

Job Responsibilities:

Communications Strategy & Planning

  1. Develops integrated communication strategies that guide all internal and external marketing efforts

  2. Ensures all messaging aligns with business objectives, brand positioning, and target audience relevance

  3. Creates communications plans for corporate campaigns, launches, and initiatives, including crisis response frameworks

Content Development & Execution

  1. Writes and edits content across all formats (website articles, social media copy, press releases, FAQs, sales and customer service spiels, etc.)

  2. Adapts messaging style and tone based on audience and channel 3. Ensures timeliness, accuracy, and relevance of all content while maintaining brand consistency

Brand Stewardship

  1. Acts as a brand guardian by safeguarding consistent tone, voice, and messaging across all channels.

  2. Proactively identifies risks to brand reputation and develops communication strategies to address them.

  3. Manages crisis communication by preparing statements, press releases, and internal talking points.

Stakeholder Management

  1. Coordinates with internal stakeholders to ensure alignment of messaging.

  2. Engages external stakeholders to secure deliverables and participation.

  3. Consolidates inputs and feedback from multiple stakeholders to refine communication outputs.

Reputation & Media Relations

  1. Monitors media coverage, public sentiment, and industry trends to anticipate risks and opportunities.

  2. Engages with media outlets and coordinates with PR agencies to secure coverage and manage reputation.

  3. Prepares proactive stories and reactive statements to shape public perception of the company.

Who are looking for?

  • Education Bachelor's degree in Communications, Public Relations, Marketing or a related field Experience
  • At least 2-3 years of experience in corporate communications, public relations, brand management, or related field.
  • Exposure to B2B or foodservice industries is preferred.
  • Tranied in business writing, copywriting, or media relations preferred. Training in digital communications is an advantage.
  • Exposure to crisis communication frameworks or issues management workshops is highly desirable.

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