Marketing Associate
6 days ago
About the company:
Skyro is a fast-growing fintech company based in the National Capital Region, Philippines. Our mission is to transform the financial services landscape in the Philippines by offering fair and accessible digital financial products. We aim to provide user-friendly lending solutions and superior customer service to all sections of society, promoting financial inclusion and literacy. Founded in 2022 by a team of visionaries, we have the expertise and resources to build best-in-class consumer-centric fintech products.
Backed by Breeze Ventures, a global fintech company based in Singapore, our Philippine operations are powered by Advanced Finance Solutions, Inc. and Jungle Lending, Inc., both registered with the Philippine SEC. As we continue to expand, our team members will have the opportunity to contribute their expertise and talents to a promising international company. Join us on our journey to build a sustainable business and make a difference in the lives of millions of customers.
About the Role
The Recruitment Marketing Associate plays a key role in promoting Skyro's employer brand and driving candidate engagement through creative digital campaigns. This role combines creativity, digital marketing know-how, and collaboration to produce compelling content and manage online recruitment visibility across multiple channels.
Key Responsibilities
1. Content Creation & Design
- Develop and design engaging recruitment materials such as posters, short-form videos, social media posts, and recruitment flyers using tools like Canva, Photoshop, or similar design platforms.
- Produce creative visuals and copy that highlight job openings, company culture, and employee stories.
- Ensure all materials are aligned with Skyro's brand guidelines and messaging standards.
- Coordinate with content moderator interns to ensure that all posts, comments, and messages reflect a consistent and professional tone aligned with Skyro's employer brand.
- Maintain a well-organized repository of design assets and templates for easy team access and consistent branding.
2. Social Media & Campaign Management
- Plan, schedule, and execute social media campaigns across platforms like Facebook, LinkedIn, and other relevant channels to promote job openings and strengthen employer branding.
- Collaborate with the Recruitment and Marketing teams to develop targeted campaign strategies aligned with current hiring priorities.
- Work closely with content moderator interns to monitor online engagement—responding to inquiries, filtering applicant messages, and ensuring a positive candidate experience on all social media platforms.
- Track and analyze campaign performance metrics (reach, clicks, engagement, conversion) using tools such as Meta Business Suite or similar analytics dashboards.
- Continuously optimize campaigns based on insights and feedback to improve reach and applicant quality.
- Manage the recruitment content calendar, ensuring timely posting of campaigns aligned with hiring schedules.
3. Collaboration & Strategy
- Participate in brainstorming and planning sessions to generate creative concepts for recruitment and employer branding initiatives.
- Align with recruiters and marketing team members to ensure content reflects real-time manpower needs and company messaging.
4. Administrative & Project Support
- Provide administrative and coordination support for employer branding activities, job fairs, and digital outreach efforts.
- Prepare campaign reports and presentation materials as needed.
- Perform other related tasks that may be assigned from time to time.
Qualifications
- Bachelor's degree in Marketing, Communications, Human Resources, or a related field.
- At least 1 year of experience in digital marketing, social media management, or recruitment marketing (internship experience may be considered).
- Proficient in Canva, Photoshop, or similar content creation tools; video editing experience (e.g., CapCut, Premiere Pro) is a plus.
- Familiar with Meta Business Suite, LinkedIn Campaign Manager, or other social media analytics tools.
- Strong communication, time management, and collaboration skills.
- Creative mindset with a strong eye for design, branding, and storytelling.
- Comfortable coordinating with interns and team members across multiple departments.
Job Type: Full-time
Pay: Php18, Php30,000.00 per month
Benefits:
- Additional leave
- Company events
- Flexible schedule
- Flextime
- Health insurance
- Opportunities for promotion
- Pay raise
- Work from home
Work Location: In person
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