Brand Manager
16 hours ago
Job Summary:
The Brand Manager is responsible for developing and executing brand strategies that drive market share growth, brand equity, and profitability. This role manages the end-to-end brand lifecycle, from strategic planning to execution across channels.
Key Responsibilities:
- Develop and implement annual brand plans aligned with business objectives.
- Lead brand positioning, messaging, and portfolio strategy.
- Manage product launches, relaunches, and promotional campaigns.
- Analyze market trends, consumer insights, and competitive landscape.
•Collaborate with Sales, Trade Marketing, Supply Chain, and external agencies.
- Monitor brand performance, budgets, and ROI of marketing initiatives.
Qualifications:
•Bachelor's degree in Marketing, Business, or related field
•4–7 years of brand management experience in FMCG
•Strong understanding of consumer behavior and retail dynamics
•Proven experience managing agencies and cross-functional teams
•Excellent analytical, communication, and presentation skills
Others:
• With Competitive salary and benefits offer.
Job Types: Full-time, Permanent
Benefits:
- Additional leave
- Company Christmas gift
- Company events
- Health insurance
- Life insurance
- On-site parking
- Opportunities for promotion
- Paid training
- Promotion to permanent employee
Education:
- Bachelor's (Required)
Experience:
- Brand Manager (FMCG): 4 years (Required)
Willingness to travel:
- 100% (Required)
Work Location: In person
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