Senior Manager – E-commerce

1 week ago

Pasay, National Capital Region, Philippines HRTX consulting Full time ₱1,800,000 - ₱2,400,000 per year

Position Title: Senior Manager – E-commerce & Omnichannel Marketing

Location: NCR (On-site)

Work Schedule: Monday to Friday, Morning Shift

Compensation Range: ₱150,000–₱200,000

The Senior Manager – E-commerce & Omnichannel Marketing is responsible for driving the company's digital commerce growth and omnichannel marketing strategies. This role will lead the planning, execution, and optimization of e-commerce, digital media, and retail media initiatives, ensuring full integration of online and offline channels to deliver sales, traffic, and brand objectives.

Key Responsibilities

  • Develop and implement omnichannel marketing strategies that integrate e-commerce, digital media, and retail channels
  • Oversee performance marketing programs across paid search, social, display, programmatic, and affiliate channels
  • Lead digital commerce operations across marketplaces (Shopee, Lazada), social commerce (TikTok Shop), and brand-owned platforms
  • Manage content, social media, influencer, and affiliate marketing initiatives to drive engagement and conversion
  • Define and track digital KPIs and oversee reporting, analytics, and optimization
  • Champion the use of marketing technologies and analytics tools to enhance campaign performance
  • Collaborate with cross-functional teams (merchandising, logistics, finance, IT) to align on e-commerce plans
  • Manage budgets, resources, and timelines while ensuring operational excellence

Qualifications

  • At least 7–10 years of experience in e-commerce and digital marketing, preferably in retail, beauty/cosmetics, or FMCG sectors
  • Strong expertise in omnichannel strategy development, digital media planning, and e-commerce operations
  • Solid understanding of performance metrics, analytics platforms (GA4, Ads Managers), and ROI-driven marketing
  • Proven leadership and stakeholder management skills; experienced in managing cross-functional teams
  • Strong business acumen, strategic thinking, and communication skills

Job Types: Full-time, Permanent

Pay: Php150, Php200,000.00 per month

Application Question(s):

  • What e-commerce platforms have you managed (e.g., TikTok Shop, Shopee, Lazada, ), and what were your sales or growth results?
  • What types of digital media channels have you managed (search, social, display, programmatic, affiliate, influencer)?
  • What analytics platforms or marketing tools have you used (e.g. GA4, Meta Ads Manager, TikTok Ads, data dashboards)?

Work Location: In person

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